Optimum Synergy Podcast

Getting LEAN with Steven Jackson

OSP! This week Dann sits down and talks with Steven Jackson from Cambria UK. Steven is a master of LEAN Process, and consults for businesses large and small. A car care fanatic himself, he has found joy in the ultra efficient Optimum Polymer Technology line of products! Headphones on, buffers up!  

Dr Gordon and the Antimicrobial Power of Silver!

Getting Comfortable on Social Media with Brandy W Henry!

OSP number something! I am back, this week I sat down with Social media advisor Brandy W Henry from Be Comfortable on Instagram and Brandywhenery.com/services . We discuss the top social media platforms and ideas about how to best utilize each one. Brandy is a wealth of Social Media knowledge and was a great interview. Ideas for shows, send em my way!!! Glad to be back on the Optimum Synergy Podcast!!!

The Opti Trio Rides Again!

This week on the Optimum Synergy Podcast. The original Opti Trio reunites for a reunion discussion of Clear Coat Restorer, Gel Coat Restorer, and the upcoming training class at the Opti Mothership. This is the detailing podcast to bring your business into the future of profits!

Think3D and Company Culture

Hey guys, just wanted to apologize for the bad audio quality in this episode but I think the value is pretty huge in this one and still thought it was worth putting out because of it.    You can check out Think3d here: 

Two Canadians going crazy with Glosscoat!

We are taking a bit of a break from the business-oriented podcasts and bringing you a neat story from Cole and Sammy from Reflective Auto Detailing in Ontario. Hope you guys enjoy! 

E-Myth Revisited

MMMMMMAAAAAAAANNNNNN this podcast was FUN! So much value packed into one episode! I hope you guys enjoy this one because I know I did! Remember to PAY THE FEE for this one. 

Working Together With Your Competition?

I did another Facebook Live podcast talking about an interesting topic that I came across on one of my local entrepreneur groups and just had to talk about it. Hope you enjoy the episode! 

From Negative to Two Coatings Per Day

On today's podcast, I sit and talk with Shea Mirafuentes from Hawaii. Shea tells us about how he went from being in the hole several thousands of dollars to doing two coatings a day all thanks to the training he started doing. 

Thank You

Guys! You are ROCKING the podcast. We have literally doubled in downloads since just two months ago BUT....we have more work to do! This episode we cover the three things that you need to do in your business and your personal life to grow like this podcast has. 

Facebook Live Podcast

Ok so I wanted to try something new for a podcast since I usually have a guest on. I have been wanting to go over this book from GaryV called Crush It and instead of just doing a solo podcast wanted to do it live as well. I then just took the audio and transferred it over for the podcast.  Let me know your thoughts and I look forward to hearing from you guys

Q&A Podcast

An episode lots of you have been waiting for! We asked a couple of weeks ago to send in your questions and we got an excellent response back with lots of great questions. We will be doing more of these in the future so please be on the lookout for posts asking about your questions. Or email me at  to have your question asked on the podcast. 

Jonathan Monson, It's All About The Mindset

Jonathan had some hard times when he was younger but he is absolutely convinced it was all for the better and turned him into the person he is today. On today's podcast, it is all about Mindset, Process, and Education. 

The Detail Mentor....Mark Barger

On today's episode we have Mark Barger from The Detail Mentor on to tell us about his story and his journey from 3 years of no business success to a thriving business run out of his home garage.  Check out Mark at these places below:  Facebook:  Website: 

Agribuff, The Unlikely Success Story

Want to sell more coatings? Listen to this podcast and realize that no matter your situation, you can do more.  Things learned from this podcast:  When marketing to customers. It's not about you, it's about them.  Your physical and mental health is extremely important to your success Listen to motivational content every day Seet out mentors or people further along in the journey than you are

Pan The Organizer!

On today's episode, Pan and I discuss how he started out in his Youtube career and what it took to get there. Some of which may surprise a lot of you.  Check out Pan!  YouTube channel:  Merch:  Follow Pan TheOrganizer:Instagram: https://www.instagram.com/pantheorganizer/ Facebook: https://www.facebook.com/PanTheOrganizer Twitter:    

Overcoming Adversity ft. Jason Killmer

This podcast took me by total surprise. This podcast was one great story after another of overcoming adversity and not only succeeding but excelling at everything he has tried. Truly a remarkable podcast. 

Matthew Gibb And A United Detailing Industry

Matthew Gibb has had a lot of life thrown at him and he tells his story on today's podcast and his passion for a united detailing industry.  

Service based marketing advice

On today's episode I sit down with my buddy Josh and we talk about multiple different strategies that you can implement right away for your business to increase sales. 

Yvan gets new toys and talks about detailer expectations

On today's episode, we talk about Yvan's new toys and about detailer expectations vs customer expectations and how keeping that in mind will make you more profitable in the long term. 

Marketing advice for your business and updates from Optimum

On today's podcast, I sit down with Adam Carter Optimums Creative Director and talk about the state of Optimums marketing today. We also give actionable advice for your business on what you can do for your own marketing.    Some mentions on today's podcast that we want to give a shoutout to- Official California Detailing-  Dings, Dents N Details-  Purple Monkey-  VPRacing Fuels-  Skip Barber Racing- 

Introducing Lauren Forsch

On today's podcast I interview the lovely Lauren Forsch. Lauren has been a great friend of mine for a couple of years now and is one of the people that pushed me to grow my business bigger than I ever thought it would grow and it came from her insulting me. Find out what made me prove her wrong and how it ulimately made me grow bigger than I thought possible.  You can contact her at 

Introducing Justin Pollington-Woods Global Director of Optishield

On this episode I sit down with the one and only Mr. Pollington-Woods or lovingly known internally as the Panda. We go over how Justin came on to the family, how he got to where he is now and just have a good laugh in general. 

Clear Coat Restorer

On today's podcast I sit down with Mr. Yvan Lacroix and talk about Optimum's newest product....Optimum Clear Coat Restorer or as I refer to it, CCR. You will learn how to properly prep the surface for it, what it can and can't fix and how to apply it. We even add in a bit of math! 

Introducing Jason Gibson....Optimums Northern Regional Manager

On today's podcast, we have a LONG overdue show which is introducing our Northern Regional Manager Jason Gibson! Learn about his start in the detailing world and how he transitioned into team Opti. 

Extreme Results from Extreme Training

Western Regional Manager Adam Huber does his first ever solo on-site training with Extreme Detail in Olathe, KS and sits down with the employees to talk about their experiences.  In the coming weeks the podcast will have an announcement so please stay tuned for that! 

Becky Caldwell, Marketing, NonProfits, and Profits!

OSP 134! This week I talk with a detailers wife. Becky Caldwell is the Executive Director for the Virginia Highlands Festival and a virtual Executive Director helping Non Profits. She contacted me to share her insights on marketing and building a detailing business. She was a blast to interview, and gives us all some great info! 

SEMA Files 2018, P.J. from Waxstock and Dodo

OSP 133! This week we flashback again to the SEMA show floor as I sit down with P.J. from Waxstock, Europes largest Detail industry show, and Co Owner of Dodo Juice. We talk conventions, traveling, marketing, and products. It is nice to sit down to an open conversation  with this industry professional!

SEMA Files part 3 2018, Huber and Tran

OSP 132! This week we revisit the Las Vegas Convention Center Showroom Floor to listen to a discussion between Adam Huber and Marcy Tran, Co Owner of Clean Car Custom Detail, in Brenham TX. They discuss the Optimization Training classes as well as dive into Dave Ramsey principles for business and life. 

SEMA Files 2018 Part 2, Detailing in the Country!

OSP 131! This week I play a couple more interviews from Opti Coats Mobile Podcast Studio. First visit with Robert Fafrowicz, owner of All In The Polish Detailing in Camp Verde Az. Learn how this young man thrives in a small town. Being from an entrepreneurial family, Robert is a natural. Then I sit down with Drew Truitt, owner of Lake and Land Detailing, in Mt Juliet TN. Fellow hockey fan and polisher, and soon to come on board with Opti Coat!!!

SEMA Files 2018, Adam Thurman and PCA Vu Nguyen

OSP 130! This week you get the first installment of the SEMA files of 2018. First I sit down with Adam Thurman owner of Ultimate Image Detailing in South Weber, Utah. Then I have my yearly talk with Vu Nguyen Executive Director of PCA Porsche Club of America. I learned that even 6 month old Porsche Enthusiasts can now join!

Opti Coat, Down Under, In the Middle, On the Side!

OSP 129! This week Dann and Adam Huber talk to Sam Pain, owner of Prestige Automotive Care in Brisbane, Queensland, Australia, and Joseph Nucifora, owner of Clean Get Away Detailing, Warana Queensland Australia.Although our accents are different, our passion for clean and protected cars is very in line!

It’s How You Get There, Opti Coat Meets the History Channel

OSP 128! It is not every day I get to interview celebrities on the Optimum Synergy Podcast, but this day I did! Meet Jenn Barlow, Julian Taylor, and Sam Nehme and go behind the scenes and look into the life of the 3 stars of History Channels, "It’s How You Get There". As a show sponsor, Opti products are used during the show. One show even features our newest regional managers Adam and Jason polishing and coating something! Listen and make sure to watch It’s How You Get There on the History C...

Lean Marketing, Fat Profits

OSP 127! This week on the Optimum Synergy Podcast Dann sits down with Detailing Legend Paul Apollonia and marketing guru Martin Brossman. These guys will be hosting a seminar at Mobile Tech Expo this year. I think anyone at Mobile Tech would be wise to attend. Learn some different tricks to marketing on a budget and discover different revenue streams you probably have never considered! These guys were fun to talk to and chock full of great, useful info! This is the auto detailing podcast, to ...

Shoestring Budget Follow Up with Bo, and the Opti Boys!

OSP 126! This week on the Optimum Synergy Podcast Dann, Yvan And Adam Huber talk to Bo Sparks from South Shore Kentucky. Bo reached out to me after listening to OSP 124 with some questions about detailing on the side. So we break down Bo’s situation and discuss a side hustle and detailing part time with Optimum Products. There is something for everyone on the, auto detailing podcast, SYNERGY!!

Stars Rising in the Optiverse

OSP 126! This Week Dann sits down with Mack, Huber, and Carter, Opti Coats new Creative Director, to discuss upcoming product releases, Events, trainings, and our new Marketing strategies. More fun than a barrel of monkeys! Opti Coat and the Ultimate, auto detailing podcast! 

Retirement Redux

OSP 125! a Redux of OSP 24! I sat down with Justin Wees VP Financial Advisor from Charles Schwab. Justin sheds light on the different ways a small business owner can get on the right track for retirement. Learn the difference between a 401k, Roth, SEP, and Individual IRA!  This is likely the most important thing you can do for your future. You just can’t detail forever!  

Shoestrings and Loose Ends

OSP 124! This week Adam Huber, Yvan and Dann discuss starting a business on a shoestring budget. With a starter kit and some determination, good things can be had. Then the loose ends part we talk about SEMA and training and a a couple of other loose ends! This is the auto detailing podcast for success. New or seasoned we got you covered!

Coating Cars and TV Stars!

OSP 123! This Week Dann sits down with Adam Huber, Opti Coat"s Western Regional Manager, and Jason Gibson, Certified Opti Coat installer and Owner of Radiant Reflections Detailing of Salem Va. They were both recently in Virginia for the filming of an episode of “It’s How You Get There”, airing this fall on History Channel and Amazon TV. Hear about their experience from travel, to laying down coating, to talking on camera! 

Lean Processing, Next Level Efficiency

OSP 122! This week Dann sits down with Steven Jackson of Cambria UK to discuss Lean Processing. Dann and Steven are connected on Linkedin, and Steve is a contributor to the Optimum Forum. It seems the most basic simple ideas ore often overlooked, which can lead to inefficiency in any business. These themes will improve your detailing business, or any business. 

Dustin and Dann 2 Years

OSP 121!  This week Dann and Dustin sit down and discuss the 2 year anniversary of Dustin moving to California, buying Big D’s Mobile Detailing, Dann’s move to Opti Corporate, and the growth for all! I think you can hear we are both pretty darn happy where life has taken us. Watch as we accelerate into the future!!!

Calculating Hourly Rate

OPS 120! Dann and Adam sit down with Yvan and discuss calculating hourly rates. Yvan posted about this on social media and it got a lot of traction. Now hear us discuss the specifics!

PPF, Past, Present, Accelerate Into The Future!

OSP 119! This week on the Optimum Synergy Podcast, we focus in on Mr Mack and MR Dan McPhail our PPF gurus. Dann, Yvan and Adam key in the the pertinent questions .We discuss PPFs beginnings, advances, and teas you a little with a disruptive new PPF product coming from the company who leads the way with Paint Protection, Opti Coat!

2 Plus 3 Equals 1 Equals Synergy!

OSP 118! This week The Mack, Dan, Adam and Yvan chat with Dann from all corners of the country, and a piece of Canada. Hear about Yvan’s trip to UK, Poland, Denmark, and Egypt. Yes he did visit the Sphinx!!! Then catch up on Mack’s projects, and get a reintroduction to the newest Regional Managers, Adam and Dan! You get the full installer management team today!

AdamDannDanny, Detailing and Some Lessons from Gary

OSP 117! The hits just keep coming. This Week Adam and Dann sit down with Danny Cantrell to discuss proper window cleaning, how to detail successfully on both sides of the country, and then discuss some life and business lessons from Gary V’s book. I have probably said it 117 times, like, share, listen, rate, and review this podcast! And have an OPTIMUM Day!!

The Managment and Extreme Ownership Book Review

OSP 116! This week Dann joins Kelvin, Adam H, Mack, and Yvan to discuss current things going on in the OptiVerse, then we explore the book Extreme Ownership by Jocko Willink and Lief Babin. These Navy Seals approach to life and business is solid and straight forward. Adam reviews the points of the book, then the Opti guys discuss applying the principles into thier jobs from running a detail shop to managing the factory! This is the auto detailing podcast built for your success!

From Detailing to Building Apps the Geras Way

OSP 115! This week meet Jason Gerasimovich a connection I made on LinkedIn. He started his journey behind a buffer, down and dirty at  dealerships, then sold cars,  and now building and selling apps for dealerships, detailers, and other small businesses. Check out his app at . These apps drive marketing, and entice clients to leave reviews.

Dann, Yvan, and Mr McGurk

OSP 114! This week Dann and Yvan talk with Nick McGurk from Mint Mobile Detail LLC, in Heber City, Utah. Nick is a family new Opti Coat Pro installer, who has dialed in a lot of the Optimum Synergy System!. Nick, with a background in journalism turns the tables on Dann and Yvan and starts asking us questions! This is the Optimum Synergy Podcast! The best thing to happen to auto detailing, since the invention of autos!

Sarketing With Kak From Aidan Taylor

OSP 113! This week on the Optimum Synergy Podcast, Dann and Yvan talk with Kak Varley about marketing strategies from a sales perspective. This one goes a little deeper than boosted posts. Learn about the science and methods that most small businesses are missing out on. Take your business to the top! aidantaylor.com  This is the auto detailing podcast that gives you the ammo to become obsessed!

3 Plus 2 Equals Opti ONE!

OSP 112! This week the Opti Trio of Dann, Yvan, And Mack, welcome the new Regional Managers Dan McPhail and Adam Huber to team Opti! Dan came from a VP position of a large PPF company and will join Mack in exploding the Opti PPF growth! Adam brings his experience as a detailer and one who built a business and is selling it for a profit in 3 short years! I can’t write enough good things about the new team members, so listen to this episode and meet them yourself!