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#142 How to build a quality video view audience on Facebook?
Online Confidential with Jody Milward
English - May 30, 2024 10:00 - 16 minutes - 15 MB - ★★★★★ - 3 ratingsMarketing Business Entrepreneurship makemoneyonline digitalmarketing facebookadmanager homebasedbusiness socialmediamanager workfromhome Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
142 How to build a quality video view audience on Facebook?
🔎 This week’s Online Confidential Show: talking secret ad manager business
Brand awareness is an essential piece of marketing for any business. Flyers, Newspapers, Magazines, Billboards, TV, Radio - businesses spend hundreds of thousands on these marketing strategies.Â
Yet for just $10 a day they can have a strategic marketing campaign on Facebook which gets them in front of thousands of their ideal customers and clients everyday.
Videos are a KEY part of this strategy.
But what metric should you be focusing on to ensure you are building a quality audience that you can then nurture and move along the customer journey with retargeting campaigns?
That is what we dive into, in this week's episode of Online Confidential.
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Important topics from this episode are:
Importance of SLOs for Ad Managers
[00:02:21] - [00:03:08]
Explanation of why SLOs are vital for ad managers and an introduction to the Invisible Ad Funnel Playbook for creating effective SLOs.
Client Attraction Code Strategy
[00:03:08] - [00:05:00]
Introduction to the Client Attraction Code strategy, its components, and its success in attracting high-value clients.
Building a Quality Audience
[00:07:33] - [00:10:45]
Discussion on the importance of building a quality audience, metrics to measure audience engagement, and the significance of the halftime watch rate.
Retargeting and Brand Awareness
[00:11:15] - [00:13:14]
Strategies for retargeting a high-quality audience, maintaining brand awareness, and nurturing potential clients over time.
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Important Links:
CAC 3.0 -Â jodymilward.com/cac
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👉 Download The Quickstart Guide to Becoming an In Demand Ad Manager: https://admanagerguide.com/theguide Â
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