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Ep. 26 – Content modelling in the age of headless CMS and AI w/ Larry Swanson
Omnichannel by OmnichannelX
English - September 08, 2023 09:23 - 50 minutes - 45.9 MB - ★★★★★ - 1 ratingMarketing Business Technology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Ep. 25 – Strategic content design for people and machines w/ Are Halland
In this episode, Noz Urbina sits down with content expert Larry Swanson. Together, they explore the intricate world of content modelling, the rise of headless CMS, and the importance of understanding user needs. Larry shares his journey from the early days of the internet to the current challenges of orchestrating decoupled, multi-channel content. Whether you're a seasoned content strategist or just starting out, this conversation offers invaluable insights into the ever-evolving content industry.
What you will learn:
The history and evolution of content modelling and its relevance today
The challenges and benefits of adopting a headless CMS
The importance of understanding user needs and shifting from a publishing mindset to a user-centric approach
The role of metadata strategy in organizing and making content navigable.