In this latest episode of the Omni Talk Retail Spotlight Series, Volumental's Chief Marketing Officer Brent Hollowell returns to the show to discuss Chris and Anne's experience trying out Volumental's new foot scanner technology at the Fleet Feet store in Chicago.

Together the three of them discuss:

- The value of the foot scanning technology, both for the customer and the associate
- Where Volumental plans to take the technology next
- And, most importantly, why the idea of fit tech in a mass market shoe buying experience could end up being a retail marketer's dream!

Music by hooksound.com

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