Email Newsletters Are Dead
Offline: Online Business for Consultants, Coders, and Freelancers
English - January 22, 2021 05:00 - 37 minutes - 29.9 MB - ★★★★★ - 6 ratingsEntrepreneurship Business Careers freelancing freelancers business advice marketing management consulting consultants sales digital marketing online marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Should Philip buy ads to promote his workshop?
Next Episode: What happens when trust declines?
Continuing our flagrant clickbait-ifying of show titles, we talk about how email newsletters are dead. Over. Cooked. Kaput.
We are really talking about one manifestation of a larger issue, which is the oversupply of information on the Internet, and how moving to a new format that you may have just started hearing about is not going to save you from having to deal with the fundamentals of figuring out how to create subscriber value.
That was a fun episode for us!