Jenny Gejke - Head of Digital Channel Development at SJ
Nordic Future Makers - digital marketing, media, tech and innovation
English - June 24, 2020 17:40 - 23 minutes - 43.4 MBMarketing Business Entrepreneurship media marketing technology startups advertising nordic scandinavia ecommerce sweden denmark Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Martin Lindstrom - author and international brand consultant
Jenny Gejke is Head of Digital Channel Development at SJ trains and is known as one of Sweden's most innovative digital marketers. In this episode of the Nordic Future Makers podcast Jenny talks about how SJ are using data to create seamless customer experiences and Jenny also talks about other cool things that SJ are doing like customer prototyping, connected trains, VR training and 3D printing of train parts too. As usual the conversation is just under 25 minutes long and I hope it gives some interesting insight and inspiration! (Music is by E.Burcher) #nordicfuturemakers
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