Nongirly The Start-up: Learning how to Build a Brand

Let’s  deep dive into building a brand. Today Reva and Nicole share their experience working with Bee Local to create the concept and logo of Nongirly.

Nongirly is:

non-conforming
unique
accepting
selectively feminine
playful
radiant
engaging
pioneering
comfortable
brave
assertive but nice

Nongirly spotlights small businesses that do provide non-feminine clothing and gifts for girls because these companies don’t get a lot of attention and because our young girls want to see and wear their interests, too!

nongirly.com provides parenting resources that help us empower our girls to feel OK with being themselves! 

Thanks for listening!