Stephan Spencer is a recognized expert in SEO and the best selling co-author of The Art of SEO, Social eCommerce, and Google Power Search. He founded the SEO agency Netconcepts in the 1990s and in 2010 it was acquired by Covario. He has invested in over $1M over the last 10 years in personal and professional transformation and we discussed at length the power of transformation in health, mentality, relationships, and spirituality.