Get the FLoC Outta Here

nohacks.show

English - May 18, 2021 10:00 - 42 minutes - 29.5 MB - ★★★★★ - 6 ratings
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Previous Episode: How to Run a Content Audit with Kelsey Jones

Next Episode: Goodbye Funnel, Hello Messy Middle

In this episode, we will talk about the death of third-party cookies, Google’s alternative, FLoC and why people dislike it. We’ll teach you what to do instead by embracing first-party data and permission-based marketing.

Links in this episode:

https://www.youtube.com/watch?v=HFyaW50GFOs

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Episode intro/outro music by Josh Silverbauer (LinkedIn, Analyrical YouTube) and Jacon Packer (LinkedIn, Quantable Analytics)