HIGHLIGHTS

You're not the right fit for everybodyAsk, don't tell and never assume

QUOTES

Walker: "You need to be very discerning about who you take on as a client. Not everybody is gonna be the right fit. Not everybody is gonna be the right fit right now. Sometimes people get  into sales and they're either told 'everybody is a prospect' or 'don't take not for an answer'. Quite frankly, that's a bunch of bullshit." 

Walker: "Your job on a sales call, in multiple sales calls, is not so much to tell other people what you do or why they should do business with you, but to ask what they're hoping you could do." 

Where to find Walker:

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