The Top 5 Most Valuable Brands for 2020 - Microsoft
NerdBrand Podcast
English - July 24, 2020 18:36 - 50 minutes - 47 MB - ★★★★★ - 2 ratingsMarketing Business branding nerds marketing business startup entrepreneur Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
The Top 5 Most Valuable Brands for 2020: #4 Microsoft and Brand Attributes
The Brand’s role in the purchase decisions of consumers.
Brand attributes are the functional and emotional associations that are assigned to a brand by its customers and prospects. They are the basic elements for establishing a brand identity.
Brand Attributes - Today’s show.
Microsofts Attributes: Human, Connected, Intelligent
Jeff Hansen, GM of Microsoft Brand Strategy, gives you an EXCELLENT example and presentation of what a Brand should do, and can do, for your business. Watch the video here: https://about.ads.microsoft.com/en-us/insights/brand-leadership-in-the-digital-age
Remember to tune in on our website at https://nerdbrandagency.com or on iTunes or Spotify, and keep your NerdBrand Strong!
---
This episode is sponsored by
· Anchor: The easiest way to make a podcast. https://anchor.fm/app
---
Send in a voice message: https://anchor.fm/nerdbrand/message
Support this podcast: https://anchor.fm/nerdbrand/support