E03 - Design and Buying Behaviour

Narratives: The Podcast for Growing a Brand You Love

English - December 01, 2021 05:00 - 6 minutes - 14.7 MB
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Previous Episode: E02 - Personal Branding for Introverts

Next Episode: E04 - How Do You Measure a Brand?

How much does design influence what we choose to buy? Branding, packaging design and web design all play a role in consumer behaviour. Design is a powerful tool for selling, and there’s real research behind it. We’re exploring the science of decision making and how visual processing plays into that.

Want to learn more about the podcast? Head to https://narrativesthepodcast.com

Connect with Kate on Instagram at https://instagram.com/katebourque
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Narratives is a Nioma Studio podcast. Produced by Jason Barkhouse.