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Hooked: How to Build Habit-Forming Products (Nir Eyal)
Motivation Minute
English - June 21, 2019 06:00 - 18 minutes - 24 MB - ★★★★★ - 34 ratingsBusiness News News Education books business entrepreneur Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: The Proximity Principle (Ken Coleman)
Next Episode: Sprint (Jake Knapp)
- To get into the habit zone, your product needs to be used frequently and provide great utility
- The time or money investment users make in services greatly impacts how hooked they are
- Changing someone’s motivation is challenging - scarcity and a sense of progress make a big difference