#950 -Sales Stories

More than a Few Words

English - January 09, 2024 10:27 - 10 minutes - 11.8 MB - ★★★★★ - 88 ratings
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Previous Episode: #949 Write Yourself a Letter

Next Episode: #951 Strategic Marketing

Stories are a valuable element in building your personal brand, marketing your business, and as you will discover today, they can add value in your sales process too.

As our guest Tom Jackobs explains your need two types of stories in your sales process. The first is your personal story which explains why you do what you do and the second is a story of results. How you helped someone achieve their goal.