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#334 What Every Landing Page Needs
More than a Few Words
English - July 13, 2018 10:00 - 8 minutes - 7.98 MB - ★★★★★ - 88 ratingsMarketing Business Entrepreneurship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: #333 Network Your Employees with Hazel Walker
Next Episode: #335 To Meme, or not to Meme.
While some people come to your website to browse, the vast majority come for a purpose. They are looking for a specific piece of information or resource. Custom, landing pages help visitors find exactly what they are looking for.
In today's conversation, Lorraine shares some simple rules to follow as you build your landing page.
Eliminate distractions like sidebars and navigation
Keep the content focused on one topic
Make the topic of the page very clear.
Don't be afraid to be direct in your request and use all caps for the buttons. It is ok to shout a little.
MTFW is a production of Roundpeg.