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#321 Social Story Telling with Jason Falls
More than a Few Words
English - May 18, 2018 10:00 - 11 minutes - 26.1 MB - ★★★★★ - 88 ratingsMarketing Business Entrepreneurship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: #320 Twitter Chat with Carol Stephen
Next Episode: #322 What is GDPR and Why Should I Care?
Storytelling has always been a part of marketing. But how do you tell a story in 140 characters, or with just one image? Jason Falls thinks social media marketers need to pull back from an individual tweet and look at the big picture and define the larger brand story.
Using a series of images, videos, and posts you can build a complete story of a brand over time. Listen as Jason shares examples of how companies can build storytelling into their marketing plan.
More Than a Few Words is a production of Roundpeg.