Modern Producer Secrets
75 episodes - English - Latest episode: 9 days ago - ★★★★★ - 3 ratingsJoin award-winning music producers Cameron Bashaw and Adam Reifsteck as they reveal the secrets to turning a home studio into a highly profitable business. Through candid conversations and engaging interviews with industry leaders, this podcast offers invaluable insights into fostering the right mindset to create sustainable success in your music production career.
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Episodes
6 Invisible Elements to Attract More Music Production Clients
April 18, 2024 13:07 - 54 minutes - 50.9 MBThere are so many threats to the music industry that it seems like the wrong time to jump into building a career or launching your own business. If you’re in the death throes of giving up and you’ve barely started building a business or have been endlessly pushing through a slow churn that feels like it hasn’t gone anywhere, this episode is a must-listen. Cameron and Adam discuss the six invisible factors that you can leverage right now. In this episode, we’ll uncover the hidden truths of th...
Why Your Mix Isn't The Problem (ft. Varti Deuchoghlian)
April 04, 2024 13:00 - 47 minutes - 44.5 MBAre you tired of feeling like your mixes are what’s keeping you from success? Do you constantly seek advice and feedback and expect your problems to be in your mix or master? The secret that the major producers are leveraging isn’t in their perfect mixes or masters. Join Cameron as he interviews professional mix engineer and producer Varti Deuchoghlian, who’s distilled the secret of growing as an artist or producer. This is one episode you won’t want to miss. Resources: Mix With Vart...
The Most Common Business Misconceptions for Music Producers
March 22, 2024 13:14 - 1 hour - 57.5 MBHave you ever heard someone give you vague advice? Do you run into walls when asking for help, only to find that the advice is just regurgitated variations of the same cliché? Join Adam and Cameron as we explore some of the most common misconceptions. From breaking down industry clichés to exploring the impact of personal habits on professional growth, this podcast is your backstage pass to real, sustainable success in the music industry. Tune in to unlock the secrets of thriving as a mode...
Why You Shouldn't Be on Every Platform
March 07, 2024 14:00 - 29 minutes - 27.6 MBAre you tired of switching between communication apps to interact with your clients or leads because they prefer to message you in a particular app? Are you finding it difficult to keep track of various opportunities, projects, and client conversations? If yes, you must tune in to this episode. Cameron discusses managing your communication more effectively. This episode is packed with valuable insights, so don't miss out on why you shouldn't be available on every communication platform. ...
3 Reasons Why Your Offers Aren't Selling
February 22, 2024 14:00 - 42 minutes - 39.1 MBTurning a passion for music production into a successful business can seem daunting and even impossible. If you're feeling burnt out and frustrated with your lack of progress, then you won't want to miss this episode. Adam and Cameron return to discuss the most common obstacles music producers face in their business and share tips on how to overcome them. Resources: Episode 16: Ikigai (How to Find Your Brand Identity) Episode 27: Why Music is the Offer Acuity – All-in-one appointment ...
Mastering the Hidden World of Music Sync Licensing
February 08, 2024 14:07 - 1 hour - 59.2 MBDo you observe the current music industry and feel that being a DJ or a touring artist is not your calling? Do you prefer to work behind the scenes in a studio, generating ideas and leaving your mark on other forms of media that will last forever? Join Cameron as he chats with a music industry veteran who has secured numerous sync placements. Together, they dive into the world of licensing and placements, exploring the key components contributing to Ed Hartman's legendary career. If you want...
5 Secrets to Grow Your Music Production Business
January 25, 2024 14:12 - 51 minutes - 47.4 MBRunning a business, let alone starting one, is challenging. Whether you’re on the fence about turning your music into a life-long source of income or struggling to find that next level for your career, this upcoming year will be the crucible that separates those who will succeed from those who won’t. Join Adam and Cameron as they discuss the five secrets to growing a music production business in 2024. This episode will help shed light from a birds-eye view for those who are clueless about ...
How to Create a Brand Message that Attracts Your Ideal Customers
January 11, 2024 14:13 - 57 minutes - 53.4 MBDoes it seem like way less talented producers are reaping major successes and blowing up while you’re struggling to prove you’re the producer artists should be hiring? Tune in to this episode as Cameron and Adam show you how to craft a message that will finally reach your ideal clients. Resources: Episode 16: Ikigai (How to Find Your Brand Identity) Episode 62: How to Stop Losing Music Sales Episode 63: How to Automate Client Acquisition Acuity – All-in-one appointment management ...
Conquering 2024 (7 simple habits for success)
December 28, 2023 15:01 - 18 minutes - 17.6 MBHave you been feeling like you’re going out of style? Do you find your productions bland despite spending countless hours improving your craft? We’re all feeling a little drained after the wild ride that 2023 has been. In this episode, Cameron shares personal stories and insights into the challenges music producers face in a world still grappling with the aftermath of COVID-19. Cameron goes deeper still as he dives into the complexities of the music industry’s dichotomy, exploring the de...
The Truth About Happiness
December 14, 2023 15:00 - 21 minutes - 20.3 MBAs we near the end of the year, it feels like life gets even more compressed. There’s less daylight and more things to do than we have time for. If you’ve ever felt like happiness is a veil, and the wool has been pulled from your eyes, this episode can provide a quick dose of inspiration. Cameron shares some recent insights into the difference between what the world believes happiness is and what has been proven to drive happiness. Resources: What The Longest-Running Study on Happine...
How to Automate Client Acquisition
November 30, 2023 14:02 - 58 minutes - 53.5 MBIf you’re dedicated and passionate about making a sustainable business out of your music but don’t know how to get the clients coming to you rather than searching for them, this episode is for you! Tune in as Cameron and Adam discuss the common mistakes most aspiring professional music entrepreneurs make so that you can change your approach, elevate your game, and get the vital tips and tricks to automate your client acquisition. Resources: Episode 16: Ikigai (how to find your brand ide...
How to Stop Losing Music Sales
November 16, 2023 14:11 - 1 hour - 63.6 MBAre you tired of flopping at every sales opportunity? If you’re making offers and getting bites, but no one is transacting with you for your music services or products, it’s time you had “the talk.” Cameron and Adam discuss how to stop the sales flop. Join us if you want to uncover the four common objections that producers run into when it comes to closing the deal with potential artist clients and how to overcome them without feeling sleazy or getting called a salesman. Resources: The ...
The 12 Benefits of a Mastermind
October 26, 2023 13:01 - 1 hour - 67.3 MBDo you know the myths and conspiracies of how the elites that run the world all meet at private clubs? Those stories are born out of this little-known concept. Masterminds date back to the time of Jesus, and throughout history, famous clubs, associations, and societies have been founded under the same premise that we’re better together. Join Cameron and Adam as they shed light on this business and personal growth accelerator hiding in plain sight throughout society. If you’re tired of spin...
From Beats to Bucks: Marketing Secrets for Music Producers (Part 2)
October 12, 2023 12:59 - 1 hour - 64.4 MBBuilding a distinct brand in the music industry is tough. Everything is commoditized, democratized, and proliferated. At least, that’s how things may seem to the have-nots. In this episode, Cameron returns with Adam to continue this two-parter as they share their wisdom and insights on going from beats to bucks. If you want to hear real-world experiences turned into life lessons and how the core principles we share in this series apply in relatable ways, then tune in to this episode! Dis...
From Beats to Bucks: Marketing Secrets for Music Producers (Part 1)
September 21, 2023 13:00 - 25 minutes - 22.9 MBDo you have big goals for your music production business but you’re not sure where to start? Marketing your skills as music producer so you can get consistent and high-paying projects with serious artists can be overwhelming, confusing, and just downright HARD. Because of this, most producers end up producing as a side hustle their whole life waiting for that big break. But the truth is, the music industry does not work like that anymore. And as a result, producers have become bombarded...
Manifest Your Reality (ft. David Gnozzi)
September 07, 2023 13:04 - 1 hour - 65 MBCountless self-help resources, including books, documentaries, and seminars hosted by successful individuals promise to share the formula for achieving success and realizing your dreams. While the testimonials and success stories they offer may provide evidence that their formula works, there seems to be something missing. In this episode, Cameron interviews a music production underdog who shares the challenges and sacrifices he faced to build his dream career. If you want to discover the X-...
Becoming The Music Giant
August 24, 2023 13:00 - 56 minutes - 52.6 MBWhat’s the separator that makes you more valuable? Cameron digs deep into a candid interview with an unexpected guest on the Podcast. This man came to America with a dream, no support network, and turned his dream into a full-time career. Now, he’s building his composer brand. Join Cameron as he digs into the story of Vinicius Pippa, who’s worked with global brands such as Disney, Netflix, and so many more, to uncover the lessons and mindsets that are responsible for his success, as well ...
30 Self-Improvement Tips for Modern Producers (part 2)
August 10, 2023 13:02 - 1 hour - 65.8 MBWhether you’re an aspiring musicpreneur or a legendary veteran producer, we can always strive to do better for ourselves. If you’re struggling to stay connected to your reason for producing or just looking for an edge to get ahead of the competition, the X-factor you need is hiding in this episode. Join Cameron in this two-part series if you need a mental boost, a reminder, or a shot of adrenaline into your creative endeavors as he provides the final 15 tips to elevate your craft, career, a...
In Waves of Change Comes True Direction
July 27, 2023 13:00 - 49 minutes - 45.8 MBHow do you build a business that can survive decades of shifting industry landscapes and technological monsoons and maintain a brand that professionals respect and trust? What do you do when that trust is broken? Cameron brought on the venerable Mick Olesh of Waves Audio to distill the company’s mindsets and share insights on how the business has managed to survive over 30 years and remain innovative. Tune in if you want to discover how Waves has grown through diversification and the chall...
30 Self-Improvement Tips for Modern Producers (part 1)
July 13, 2023 13:00 - 43 minutes - 39.5 MBWhether you’re an aspiring musicpreneur or a legendary veteran producer, we can always strive to do better for ourselves. If you’re struggling to keep that fire hot and produce at the top of your game, let today’s episode be the recovery drink to your mindset regimen. Join Cameron in this two-part series if you need a mental boost, a reminder, or a shot of adrenaline into your creative endeavors as he provides the first 15 of 30 tips on improving your mental game. Resources: DOOM: Behi...
Self-Worth
June 27, 2023 13:00 - 35 minutes - 33.1 MBHave you ever wondered how mega-successful people got their start? How did they survive beyond the risks of starting something new and building it to be so successful? If you’re wondering how to replicate that in your life, it starts with how you value yourself. Cameron unpacks what self-worth is about and how you can assess, address, and overcome the underlying causes of why you might be struggling to reach new heights with your music business. Resources: Meta open sources an AI-powe...
Time Management (Unlocking Self-Mastery)
June 06, 2023 13:00 - 38 minutes - 35.5 MBA vampire is lurking in the shadows of our everyday lives. Distractions and vices eat away at our attention. We have entered the attention economy where a literal war is happening at every waking moment for our attention. Whether you’re struggling to reach the next level of your business or just get started, self-mastery begins with taking control of your time. Time is all you have, so stay tuned as Cameron turns up the heat on how to master time management. Resources: Toggl Track H...
How Modern Music Producers Think Differently
May 23, 2023 13:06 - 1 hour - 65.2 MBFor those who aim to establish their own music business, there is a crucial element that most producers vastly underestimate. In this episode, Adam and Cameron delve into this essential factor and offer valuable insights to help you determine if the path of becoming a musicpreneur aligns with your goals. This episode is a must-listen for all individuals with aspirations of launching their own music business ventures. Resources: 10 Basic Principles Of KAIZEN (Greendot Management Solution...
Sell Smarter: Top Tips for More Authentic Sales Talks
May 09, 2023 13:00 - 32 minutes - 30.4 MBDo you spend too much time dealing with tire-kickers, selling yourself in sales talks, or navigating how to speak to a lead when you finally get a bite? In this episode, Cameron gets tactical by sharing his sales experiences and learning how to sell to strangers. If you want to overcome the roadblocks holding your sales conversations back and reduce the time it takes to get to the budget conversation, tune in as he gives his favorite resources and six starter tips to have more authentic sal...
The Truth About Personal Branding
April 18, 2023 14:00 - 29 minutes - 27.3 MBThere’s a dark secret that the uber-successful hide in plain sight. They make it look like their brand is solely them, and the output level required to sustain that success may feel superhuman. If these perceptions keep you from growing your brand, tune in to this episode. Cameron gets honest with his failed businesses and gives away top-level strategies to build a genuine personal brand in 2023. Resource drops: How to win friends and influence people(Dale Carnegie) Building a Sto...
How to Cultivate Your Zone of Genius
April 04, 2023 13:00 - 1 hour - 66.6 MBIf the last episode didn’t scare you away from reaching for the dream of making a living from music, this episode will focus on the separators that turn those dreams into reality. Adam and Cameron identify the core things we see countless producers get wrong as they try to “make it big.” They share the life lessons they have encountered while building their music careers and how Adam was able to turn his home studio into a six-figure online business. You’ll also want to stick around to the...
Why You Shouldn't Monetize Your Hobby
March 22, 2023 14:00 - 27 minutes - 25.4 MBDo you dream of making a living from your music but aren’t sure how to make it a reality? This episode will test your resolve and push you to consider whether to monetize your hobby or not. If you’re genuinely committed to making music your primary source of living, then you’ll want to hear this episode so you don’t just create a job for yourself, but you understand what it truly takes to turn your passion into a successful business. Resources: Episode 40: How to Balance Your Music Bu...
Self Sabotage!
March 07, 2023 15:00 - 47 minutes - 44.1 MBThe world is in a weird place right now. AI is coming for creative jobs, the economy has gone down the drain, and the struggle couldn't be any more brutal. The music industry seems like a super long-tail profit game that only the rich can afford to play, but what if I told you that isn't the truth? If you're ready to take the red pill, follow Cameron down this rabbit hole, and discover what is really preventing you from unlocking your success right now, then buckle up and tune in as he sha...
Is AI Taking our Jobs?
February 21, 2023 14:00 - 36 minutes - 34 MBAI has been coming for artists, photographers, graphic designers, copywriters, and lyricists; now, music is under attack! Unfortunately, this latest explosion of AI technologies is enabling a whole new generation of confusion. Now, more than ever, the lines between copyright infringement are incredibly close and blurry. So how will you navigate this brave new world of AI? In this episode, Cameron shares his thoughts on the subject and provides some inspiring tools to consider. Resource...
The Top Money Mindsets for a Better Music Business
February 07, 2023 14:00 - 58 minutes - 54.6 MBMoney is always the reason people quit their dreams. If you’re struggling to turn your passion into a profitable business, join Adam and Cameron in this discussion about the top money mindsets to adopt for financial growth. We uncover the errors in thinking and share some of the best secrets we’ve found so you can unlock the earning potential you deserve. Resources: U.S. Household Debt Hits New High (Statista) The Average American Debt by Type, Age, and State (Business Insider) The ...
Secrets to Elevate Your Music Career in 2023
January 24, 2023 14:00 - 58 minutes - 53.7 MBAre you running out of steam and just hoping that somewhere along the way, your next project will be the one that explodes you through your glass ceiling? Far too many music creators are following this model and quitting before they hit pay-dirt, while others are reaping success with far less effort and time. Today’s episode continues the discussion with the Music Producers Alliance founder Adam Reifsteck to share the secrets we’ve uncovered to help you elevate your music career in 2023. ...
Should You Make Your Passion Your Job?
January 10, 2023 14:00 - 43 minutes - 40.3 MBIs your heart telling you there’s an opportunity to build your success in the music industry, but it seems the world doesn’t want to let you? There are some significant signs hidden in plain sight that are staring you right in the face, and today’s episode is here to address them.Countless creatives struggle with this inner question: should I make my passion my job? Cameron invites Adam on to answer the burning question and discuss strategies for uncovering whether you should and how you c...
The Authentic Music-Preneur
December 27, 2022 13:52 - 16 minutes - 16.2 MBAre you on the brink of giving up on your dreams of being a professional music producer? Are you tired of the everlasting struggle of losing steam just as you feel like you’re starting to reap some success? Then stay tuned as Cameron dives into the final episode in the miniseries on Mindset to help you prepare for massive lifestyle changes in 2023. Resources: episode 32: Build a Better Mousetrap episode 31: what people think leadership is The mere exposure effect Modern Producer...
21 Days of Abundance
December 13, 2022 14:00 - 15 minutes - 14.2 MBWe have just weeks before the new year is upon us. If you’re eager to make some life-changing commitments and take 2023 by storm, this episode in the mini-series is a must-listen. Cameron shares how bad habits can form bad personalities and how the abundance mindset can shift your entire belief system in a way that can demolish plateaus and knock down the barriers blocking you from your vision of success. Producer & Host: Cameron Bashaw Editorial: Cameron Bashaw Edited in Descript. T...
How to Balance Your Music Business With Your Day Job
November 22, 2022 14:00 - 34 minutes - 32.3 MBHave you been waiting to go from a soul-sucking 9-5 to your dream career as a music producer? In this episode, Cameron distills some of the most critical life lessons and provides eight excellent tips to build a side business as you work a day job. He also shares some of the most common misconceptions about starting a business and his failures and lessons so that you can avoid the same pitfalls as you begin your journey. Resource drops: 8 Tips for Balancing Your Business with Your Day J...
Ignorance is NOT Bliss
November 08, 2022 14:00 - 22 minutes - 21.8 MBAre you approaching the end of the year in disappointment or frustration over your music career ambitions? The winter holidays are perhaps the slowest season for the music industry, so now is the time to be planning how to start next year strong. Get candid with Cameron as he shares his trials and tribulations, how to identify self-sabotage, and how to reflect on the past; these are the keys to unlocking your future. Resources: Damian Keyes – “It’s Time To Quit Music.” Past Episode...
Cultivate Your Success (with Duck The Bass)
October 25, 2022 14:00 - 50 minutes - 47.3 MBDo you dream of building a business or career in the music industry but keep talking yourself out of starting? Suppose you’re holding your ambitions of being in the music industry as a professional but are still unsure how to make it happen. In that case, this episode is one you’ll want to hear. Cameron brings on a pillar of the Music Producers Alliance community to speak about how she’s cultivated her way to success in Los Angeles as someone who’s not American-born. This story is a litera...
What if you started over?
October 11, 2022 13:00 - 51 minutes - 56.9 MBMost of us dream of a life we don’t already have. Whether that’s a dream job or a dream business, the ideals often exist purely in our heads with very little connection to reality. However, this doesn’t have to be the case. Cameron brings the Music Producers Alliance founder back on to casually chat about what he would do differently if he had to start over. What would you do if you had to start over and could only take your knowledge with you? Resources: How Lewis Capaldi Conquered...
How to Reach More People
September 27, 2022 13:00 - 33 minutes - 30.8 MBThe question we get asked a lot in our community is "how do I reach more people?" Or another way to put it, "how do I get more followers and grow my audience?" But before we answer this question, let's us first ask you some questions: Is your offer converting? Is your sales funnel in place? Does your marketing rock? Can you handle more artist clients energetically? Are the people who are following you right now actually engaging with you? If your answer to these questions is ...
What is a Modern Producer?
September 13, 2022 13:00 - 41 minutes - 38.2 MBOwing your own business as a music producer requires choices from you. And one big one is whether you are going to be running your business or is your business going to be running you. In this episode, we finally answer the question what is a Modern Producer and uncover what it really takes to turn your home studio in to a highly profitable business. Modern Producer Secrets Podcast is brought to you by Music Producers Alliance®. We help music producers elevate their brands online so they...
The Future of Audio Processing
August 23, 2022 13:00 - 56 minutes - 52.1 MBGraphics cards have unrivaled computing power, networkability and scalability. But up until now, leveraging this technology for audio applications has been a pipe dream. GPU Audio has cracked the code for harnessing the tuned processing power of graphics cards to allow for real-time, ultra-low latency audio processing. In this episode, Cameron interviews GPU Audio's co-founder and chief business officer Jonathan Rowden about the evolution of the company, how its transforming the Pro Audio ...
Are we too reliant on technology?
August 09, 2022 13:00 - 1 hour - 84.9 MBDoes it feel like the music industry has become disconnected from reality? What happened to the music? What happened to the music business? Did it implode? Did we do this to ourselves? All of these questions and more are discussed in a very special community Roundtable as Cameron invites members of the MPA Discord to weigh in on the question from the angles of consumption, creation, and business: are we too reliant on technology? Listen now to find out. Resources: Music Streaming w...
Build A Better Mousetrap
July 20, 2022 13:00 - 56 minutes - 52 MBDo you feel like a small fish caught in a very red ocean? Have you worked tirelessly on your music craft and yet feel stuck in a hamster wheel? Cameron invited Tyler, an MPA member, to share his journey as he came from a broke engineer in Nashville to building a profitable business that he operates full-time. If you want to learn how he’s making a better mousetrap, tune in. Resources: Songtrust Ari’s Take – DSP Platforms compared DistroKid Tunecore Thumbtack Tyler’s Books: Fo...
What People Think Leadership is
July 05, 2022 17:00 - 28 minutes - 26.8 MBWhy do so many artists and producers have unrealistic expectations of “making it” in the music industry? It’s because we’re all fed incomplete truths and hyper-glamorized lifestyles of those we grew up idolizing. Cameron shares his experiences and discoveries about leadership and how we as creatives can develop it for ourselves and the businesses we want to create.If you’re struggling to build a brand that will surpass just you, stay tuned and pay close attention to the discussion in this ...
What People Think Leadership Is
July 05, 2022 17:00 - 28 minutes - 26.8 MBWhy do so many artists and producers have unrealistic expectations of “making it” in the music industry? It’s because we’re all fed incomplete truths and hyper-glamorized lifestyles of those we grew up idolizing. Cameron shares his experiences and discoveries about leadership and how we as creatives can develop it for ourselves and the businesses we want to create.If you’re struggling to build a brand that will surpass just you, stay tuned and pay close attention to the discussion in this ...
The Secret About Failure
June 21, 2022 13:00 - 23 minutes - 21.9 MBWhat’s really holding you back? Today’s episode is going to be a short but personal one. Cameron announces the Mastering Project Giveaway winner but also opens up about his failures and the journey of building a music business. Part of life’s lessons and blessings is sharing our stories to help others succeed where we may have failed. So stick around if you want to learn the secret about failure and how to reach for true success. Modern Producer Secrets Podcast is brought to you by Mus...
Descript the Script
June 06, 2022 12:00 - 1 hour - 64.7 MBDo you ever wonder how the most prolific producers out there manage to put out seemingly endless amounts of content consistently and constantly? Their secret is that they use the right tool at the right time for the right job. There is a new weapon that is taking over the media industry right now. From podcasters to broadcasters, even YouTubers are starting to wield it for narrative content creation. Tune in to this episode and discover why Descript is flipping the script on narrative pro...
Marketing: The Infinite Frontier
May 16, 2022 12:00 - 57 minutes - 52.6 MBWhy can we quickly identify sleazy marketing that repels us away even if the product might be in the category of something we’re searching for and genuinely want? What makes marketing feel sleazy? What qualifies as good marketing? If you want the answers, stick around as we dive into the final pillar of the Modern Producer Blueprint four-part mini-series with Music Producers Alliance founder Adam Reifsteck. Resources: AIDA Model (communicationtheory.org) ClickFunnels™ - Marketing Fu...
Why Music is the Offer
May 03, 2022 13:00 - 58 minutes - 53.8 MBAre you tired of running the rat race with everyone else? Does it feel like your success either hinges on having an award-winning hit or somehow rubbing elbows with the top .1%? Those beliefs can be incredibly deflating. Cameron and Adam share how to align your brand so that your music carries the offer you’re genuinely about. In this third pillar of the Modern Producer Blueprint mini-series, you’ll discover how the Modern Producer can succeed without being roped into the tired old music ...
Untangle Your Message
April 19, 2022 13:00 - 1 hour - 67.8 MBAre you trying to build a music business and feel wholly tangled up in the minutia? Then you need to start untangling your brand’s message. It’s time to sit down, listen, and note the critical factors behind messaging. In the second episode of the Modern Producer Blueprint mini-series, Adam and Cameron discuss the 2nd pillar to creating a successful music career. Resources: ITIL by AXELOS Russell Brunson David Bombal: Computer Science isn’t programming! Featuring Dr. Chuck Mind You...