The Evolution of Marketing Technology and What It Means for Marketers
Modern Marketing Engine podcast hosted by Bernie Borges
English - August 09, 2017 09:00 - 40 minutes - 37.2 MB - ★★★★★ - 45 ratingsMarketing Business Management content contentstrategy media bernieborges business contentmarketing employeeadvocacy marketing sales social Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: New Rules of Marketing Are Fun
Scott Brinker is Co-Founder & Chief Technology Officer at ion interactive inc., a marketing software company that helps with the creation of interactive content. He lives at the intersection of marketing and technology.
On this episode, Scott and I discuss the evolution of marketing technology and how it impacts marketers in their job, career, and overall performance as marketing professionals. You'll also find out why Scott says marketing should be considered an Olympic sport.
View the show notes: http://www.socialbusinessengine.com/podcasts/evolution-marketing-technology