Turner Roach, Social Media Marketing Manager at Deloitte, has been leading their employee advocacy program for over a year. He spent the last five years of his career working in social media and providing training for Deloitte employees to get comfortable using social media. In episode 157 of the Social Business Engine podcast, Turner reveals how Deloitte went from zero to more than 7,000 employees participating in their ambassador program. You'll also hear the substantial impact the employees' participation has on website traffic.

View the show notes: http://www.socialbusinessengine.com/podcasts/the-birth-of-the-employee-ambassador-program-at-deloitte