Secrets to Creating an Exceptional PR Strategy

Have you heard our attention spans are now shorter than a goldfish? Whether that's a myth or a fact, we only have a few seconds to capture the attention of the public, which is why we have to rethink our PR strategies.  In this episode, we chat with Connie Glover, Senior Marketing Manager at Trava, and Principal Owner of CMarie Marketing Studio. Connie is an accomplished marketing communications, PR, and sales leader who has an impressive career bringing visibility to companies and brands to life. We’re talking about how to grab the attention of journalists, best practices for writing pitches, secrets to level up your PR efforts, and so much more.