032: Samsung | Don’t Underestimate the Power of the Web

REAL MARKETERS

English - June 17, 2019 10:00 - 32 minutes - 29.7 MB - ★★★★★ - 101 ratings
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Previous Episode: 031: MGM Resorts | Get to the Fun Faster

Next Episode: 033: Samsung | How to Make the Web Accessible to Everyone

Key Takeaways:

The web has advanced tremendously over the past few years and it’s imperative that all of us better understand what’s possible on the web today. We have to be in the mindset of creating delightful digital experiences that our users actually want to engage with and don’t dread using. This means we can’t be immediately prompting them for information the first time they come to our website. There is so much potential with progressive web apps (PWAs) and companies need to start incorporating this technology in their digital strategy now.

Full Shownotes:

https://www.lumavate.com/podcasts/dont-underestimate-power-web/