MIT WebPub
10 episodes - English - Latest episode: over 13 years ago - ★★★★★ - 2 ratingsMassachusettts Institute of Technology Web Publishers User Group. How-to's, trends, and best practices in the world of web publishing - writing, design, development and production
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Episodes
#10: Make IT Work! Using Web Engagement Management to Maximize Your Message
November 18, 2010 19:30 - 45 minutes - 526 MB VideoThe web has grown in the past 15 years from simple text-based websites to complex interactive conversations. YouTube, blogs, wikis, RSS, Comments, Twitter, Facebook, Mobile Web, and countless other media compete for users’ attention. What are all these channels? Are you using them effectively and efficiently? How do you integrate your offline and online communication strategies? Web Engagement Management (WEM) is a concept to bridge business processes and technology to manage content, conver...
#9: Inside the Designer’s Studio
September 23, 2010 19:30 - 46 minutes - 537 MB VideoPart of every web project includes a design team to help make your ideas come alive. More than just designers, these teams are successful thought partners who bring valuable insight, experience, and aesthetic taste to your information and data to help communicators successfully market ideas. But how do they work? What is their process? What interests do these designers have in the realm of the web? And how do they stay current on the ever-evolving web trends? This video of WebPub's presentat...
#8: Set Your Sites on Wordpress 3.0
August 09, 2010 19:30 - 38 minutes - 449 MB VideoIn June, the WordPress project released their latest and greatest version, version 3.0. While it’s true that 3.0 is just the number that comes after 2.9, 3.0 introduces a number of new features and new infrastructure, making it easier to power entire sites, or a network of sites, in addition to single blogs. With a survey of user-facing features as well as some quick live coding demos, this session will be full of useful information for those just starting out with WordPress and WordPress gu...
#6: Web Analytics: Collecting and Demystifying Data
April 01, 2010 19:30 - 44 minutes - 515 MB VideoThere are so many Web Analytics engines available it’s hard to decide what to use. And once you have Web Analytics installed-what do you do with all of that data? Dave Conlon from MIT's Information Services and Technology discussed some of the various options such as MIT’s Data Warehouse, Google Analytics, Omniture, and StatCounter and discuss what each collects, why you might want to use one (or more!), and how to interpret and use the data you collect. Please visit this podcast at http://w...
#5: Social Media and Your Organization
September 18, 2009 19:30 - 56 minutes - 656 MB VideoSocial Media, the building of shared meaning among communities, is becoming more pervasive in our personal and professional lives. As blogs, Facebook, Flickr, YouTube and Twitter have become growing components of the communications mix, organizations need to develop strategies for using these new media to support their goals and objectives. Every business, school and institution needs to be aware of how social media not only projects who they are but engages existing and new audiences in an ...
#4: Web Apps: The Collision of Design and Business with Jared Spool
May 28, 2009 16:30 - 53 minutes - 73.9 MB VideoWho has the best practices for web app design and what do they do to make world-class applications? Jared will share the latest research in the techniques and methodologies that can make a huge difference. Please visit this podcast at http://webpub.mit.edu/2009/06/web-apps-with-jared-spool
#3: Access Oriented Web Design with Scott Jehl
April 28, 2009 16:30 - 45 minutes - 48.4 MB VideoWeb design guru Scott Jehl from Boston's The Filament Group speaks on Access-Oriented Web Design: Building highly-interactive web apps that work for everyone. Scott specializes in website design and development, is a member of the jQuery and jQuery UI design teams, and runs WriteMaps, an application for planning websites. Please visit this podcast at http://webpub.mit.edu/2009/04/access-oriented-web-design/
#2: Words for the Web with Neal Kane
March 30, 2009 16:30 - 55 minutes - 292 MB VideoNeal Kane, President of Libretto, Inc. shared his pointers on best practices for web writing at our March 2009 presentation. Neal is widely regarded as one of New England’s leading business writers and messaging strategists. He has worked on several MIT sites and campaigns, including the amazing MIT Campaign for Students, The Human Factor. Please visit this podcast at http://webpub.mit.edu/2009/03/words-for-the-web-with-neal-kane/
#1: jQuery with John Resig
February 23, 2009 16:30 - 1 hour - 162 MB VideoAn impressive presentation by jQuery JavaScript library creator John Resig at our January 2009 WebPub meeting. John put a lot of work into preparing what was truly a lesson plan, and he delivered it very well. It was accessible to anyone in the audience, regardless of skill or experience level. Please visit this podcast at http://webpub.mit.edu/2009/01/jquery-john-resig-video/