![MeatingPod artwork](https://is5-ssl.mzstatic.com/image/thumb/Podcasts114/v4/a4/26/ed/a426ed2d-4b26-ff50-0fbd-daca9134e043/mza_813029924691496091.jpeg/100x100bb.jpg)
The case for blended proteins
MeatingPod
English - October 16, 2023 05:00 - 26 minutes - 18.3 MB - ★★★★★ - 5 ratingsBusiness Science meat poultry alternative meat plant-based meat beef pork meat science meat processing poultry processing food manufacturing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Robotics, AI and flexible automation
Next Episode: Juggling R&D, QA and Project Management
Parendi Birdie has spent most of her career in biotechnology — specifically, the science and business of the cultivated meat supply chain. With roots planted deeply in Kansas, however, she envisions a practical path toward a more non-meat-based diet for Americans in the largely untapped market in blended proteins. By combining conventional meat products and non-animal sources of proteins, change-resistant consumers can more easily incorporate alternative proteins into their meals; the key to blended success, she tells MeatingPod, is as much in the marketing as in the science.