MarTech Podcast ™ // Marketing + Technology = Business Growth artwork

Why Prebid Should Be Top-Of-Mind For Publishers -- Paul Ryan // OpenX

MarTech Podcast ™ // Marketing + Technology = Business Growth

English - April 19, 2022 12:00 - 18 minutes - 16.6 MB - ★★★★★ - 169 ratings
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Previous Episode: Why Cloud Technology Supports The Digital Advertising Industry Holistically -- Paul Ryan // OpenX
Next Episode: Using AI In The Contact Center Space -- Jake Lynn // Telesales Beast

Today we're going to discuss how cloud computing integrates into your ad tech solutions. Joining us is Paul Ryan, the Chief Technology Officer at OpenX, which is the world's largest independent ad exchange. In part 2 of our conversation, we discuss why prebid should be top-of-mind for publishers. Show Notes

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Paul Ryan: Website // LinkedIn The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  Twitter

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