MarTech Podcast ™ // Marketing + Technology = Business Growth artwork

Usage-Based Pricing & Product-Led Growth -- Brian Kotlyar // Hightouch

MarTech Podcast ™ // Marketing + Technology = Business Growth

English - April 06, 2023 12:00 - 15 minutes - 14.1 MB - ★★★★★ - 169 ratings
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Previous Episode: Why You Can Buy Every Marketing Tool Imaginable -- Brian Kotlyar // Hightouch
Next Episode: Conversational AI Revolution for Call Centers -- Brian Podolak // Vocodia

Brian Kotlyar, Head of Marketing and Growth at Hightouch, talks about innovations in a popular class of martech tools. The martech community has been buzzing about the shift from sales-led operations to product-led growth. But we're now seeing a move towards a hybrid model that combines the best of both worlds, and Hightouch is leading the charge in this arena. Today, Brian discusses usage-based pricing and product-led growth. Show Notes

Connect With: 

Brian Kotlyar: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  Twitter

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