MarTech Podcast ™ // Marketing + Technology = Business Growth artwork

Establishing a Competitive Intelligence Program -- Angelo Ponzi // Craft Marketing Architects

MarTech Podcast ™ // Marketing + Technology = Business Growth

English - March 04, 2023 13:00 - 13 minutes - 12 MB - ★★★★★ - 169 ratings
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Previous Episode: Determining Your Brand Differentiators -- Angelo Ponzi // Craft Marketing Architects
Next Episode: Marketing as a Growth Engine -- Angelo Ponzi // Craft Marketing Architects

Angelo Ponzi, Founder and Fractional CMO of Craft Marketing Architects, discusses competitive intelligence and data collection. Staying up to date with your competitors is just as important as staying up to date with consumers. Being in the know leads to better business decisions. Today, Angelo describes the process of developing a competitive intelligence program. Show Notes

Connect With:

Angelo Ponzi: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  Twitter

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