Today we're rebroadcasting our conversation with Michael Lukich, an Executive Leader of Marketing and Analytics Insights at Booz Allen Hamilton, which is a management technology and engineering consulting firm that provides services to leading Fortune 500 companies, governments, and large non-profits. Prior to his role at Booz, Michael worked with consumer brands including GE, Marriott, and Total Wine. He is also an Adjunct Professor of Digital Analytic Measurement at Georgetown.  Show Notes

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Michael Lukich: Website // LinkedIn The MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  Twitter

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