Marketing Smarts artwork

Creative Series: Jimmy Smith, Amusement Park Entertainment

Marketing Smarts

English - April 16, 2024 00:31 - 1 hour - ★★★★★ - 33 ratings
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Previous Episode: Quick Hits: 4 Ways Brand Architecture Empowers Sub-Brands
Next Episode: Quick Hits: 4 Insider Tips a College Athlete Should Know to Better Negotiate an NIL Deal with Nick Lord, NOCAP Sports

In this episode, we continue our Creative Series, focused on the issues facing creative agencies today and how they need to evolve to stay relevant. Our second special guest is Jimmy Smith, Chairman, CEO, and Chief Creative Officer of Amusement Park Entertainment, and the Author of The Truth graphic novel. He’s one of the advertising industry’s most celebrated creatives and has created award-winning work for brands including Nike and Gatorade. Hear how to research and learn from legends, what’s working and not working in the experiential space, how to view a brand bible, how to embrace big thinking, and his favorite celebrities he’s worked with.

We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com

And as always, if you need help in building your Marketing Smarts, don’t hesitate to reach out to us at: ForthRight-People.com.

FACEBOOK
https://www.facebook.com/forthrightpeople.marketingagency

INSTAGRAM
https://www.instagram.com/forthrightpeople/

LINKEDIN
https://www.linkedin.com/company/forthright-people/

WORKSHEETS
https://www.forthright-people.com/resources

VIRTUAL CONSULTANCY
https://www.forthright-people.com/shop

In this episode, we continue our Creative Series, focused on the issues facing creative agencies today and how they need to evolve to stay relevant. Our second special guest is Jimmy Smith, Chairman, CEO, and Chief Creative Officer of Amusement Park Entertainment, and the Author of The Truth graphic novel. He’s one of the advertising industry’s most celebrated creatives and has created award-winning work for brands including Nike and Gatorade. Hear how to research and learn from legends, what’s working and not working in the experiential space, how to view a brand bible, how to embrace big thinking, and his favorite celebrities he’s worked with.


We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com


And as always, if you need help in building your Marketing Smarts, don’t hesitate to reach out to us at: ForthRight-People.com.


FACEBOOK

https://www.facebook.com/forthrightpeople.marketingagency


INSTAGRAM

https://www.instagram.com/forthrightpeople/


LINKEDIN

https://www.linkedin.com/company/forthright-people/


WORKSHEETS

https://www.forthright-people.com/resources


VIRTUAL CONSULTANCY

https://www.forthright-people.com/shop