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Standing Out From the Crowd and Salsabrating the Good: Jay Whitney on Marketing Smarts [Podcast]

Marketing Smarts from MarketingProfs

English - November 18, 2021 15:00 - 36.8 MB - ★★★★★ - 64 ratings
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Previous Episode: SEO, Sleeping Outside, and Super Tuscan Wine: Wil Reynolds on Marketing Smarts [Podcast]
Next Episode: Building Positive Company Culture While Intentionally Staying Small: Rob Simone on Marketing Smarts

Sometimes strategic marketing means putting your budget somewhere that isn't your own products. FoodStory Brands CMO Jay Whitney recounts his experiences marketing smaller food brands through exceptionalism and a focus on social causes.