In this Marketing Over Coffee: Learn about Ad Campaign Management, Lockdown Activity, Smart Bidding, and more! Direct Link to File Brought to you by our sponsor: TrustInsights Mark is the Director of Strategic Partnerships and Former Sr. Data Scientist at WordStream When do you reach a point where you need to add a tool to […]


The post Mark Irvine on the State of Marketing appeared first on Marketing Over Coffee Marketing Podcast.

In this Marketing Over Coffee:

Learn about Ad Campaign Management, Lockdown Activity, Smart Bidding, and more!



Direct Link to File


Brought to you by our sponsor: TrustInsights



Mark is the Director of Strategic Partnerships and Former Sr. Data Scientist at WordStream


When do you reach a point where you need to add a tool to manage your ad campaigns?


The seven tasks you need to focus on every week


What level of spend triggers the need for a tool?


7:46 Join the Trust Insights Analytics for Marketers Slack Group!


Smart bidding vs. Manual bidding


WordStream Covid-19 Resource Page


Impact of the pandemic


25% searches are "never before"


Services are back in style


The fallacy of sitcom apartments


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The post Mark Irvine on the State of Marketing appeared first on Marketing Over Coffee Marketing Podcast.