Marketing, Mindfulness and Martinis
87 episodes - English - Latest episode: 9 months ago - ★★★★★ - 24 ratingsMarketing, Mindfulness, and Martinis - an unfiltered look at what’s changing and what’s not - in business and in life - is a weekly podcast hosted by Joanne Tombrakos. Joanne is a Professor of Marketing at NYU, a Digital-First Marketing and Business Strategist, Personal Brand Advisor, an Author, and a Writer. Each week Joanne offers a mixture of diverse and real-life conversations with industry leaders navigating the change in their businesses and their lives in this time of uncertainty as well as occasional rants from her on timely topics that she just can’t keep quiet about. For more about Joanne, visit joannetombrakos.com
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Episodes
Cecile Hofer on Leadership, Empathy and the State of the Workplace: Episode #38
July 16, 2021 09:00 - 34 minutes - 32 MBJoanne’s guest this week is Cecile Hofer, the Co-Managing Partner of Amrop, Hofer Tan, a global executive search and leadership consulting firm based in Singapore. Cecile offers her global perspective on leadership, empathy as a job qualification, and the state of the job market as we move into a post-pandemic world. They also chat about […] The post Cecile Hofer on Leadership, Empathy and the State of the Workplace: Episode #38 appeared first on joanne tombrakos.
The Business of Writing and Publishing with Entrepreneur Jane Friedman: Episode #37
July 09, 2021 09:49 - 38 minutes - 35.3 MBThis week Joanne sits down with Publishing Consultant, Entrepreneur, Author of The Business of Writing, and the Founder and Editor of The Hot Sheet, Jane Friedman. They talk about the business of writing, why marketing and building a brand is essential for writers who are serious about writing to earn money, and how a decision to […] The post The Business of Writing and Publishing with Entrepreneur Jane Friedman: Episode #37 appeared first on joanne tombrakos.
Just Because It’s On The Internet Does Not Make It True – Episode #36
July 02, 2021 17:28 - 13 minutes - 12.3 MBJoanne goes solo in a rant on how the Internet, social sharing algorithms, and cable news distort our ability to distinguish fact from opinion and offers some tips on what we can do about it. Marketing, Mindfulness, and Martinis – an unfiltered look at what's changing and what's not – in business and in […] The post Just Because It’s On The Internet Does Not Make It True – Episode #36 appeared first on joanne tombrakos.
How Liz Kaplow, Founder and CEO of Kaplow Has Been Changing Conversations Since Day 1: Episode #35
June 18, 2021 09:44 - 46 minutes - 42.6 MBLiz Kaplow founded Kaplow Communications at a time when a woman launching her own shop was still pretty rare. Thirty years later, with Liz leading the way, Kaplow continues to change the conversation in PR and Communications. Listen in as Joanne chats with this visionary entrepreneur, past President of NYWICI, mentor to many women, and […] The post How Liz Kaplow, Founder and CEO of Kaplow Has Been Changing Conversations Since Day 1: Episode #35 appeared first on joanne tombrakos.
How A Serendipitous Encounter Was The Seed Of A Career At Diageo With Eileen Hanna Yague: Episode #34
June 11, 2021 09:10 - 36 minutes - 33.2 MBThere is nothing quite like seeing the success of a former student and having her as a guest on the podcast! In this week’s episode, Joanne does just that as she sits down with Eileen Hanna Yague, a global expert in brand management, cultural storytelling, and integrated communications and the Head of Standard Scotch and Lifestyle […] The post How A Serendipitous Encounter Was The Seed Of A Career At Diageo With Eileen Hanna Yague: Episode #34 appeared first on joanne tombrakos.
How the Porsche Experience Continues to Evolve as the Brand Electrifies with VP John Cappella: Episode #33
June 04, 2021 09:43 - 35 minutes - 32.6 MBThis week Joanne’s guest is John Cappella the Vice President for Porsche North America where he oversees operations for privately owned Porsche dealers in Area East. They chat about all things Porsche including the history of this iconic brand, how experience defines what Porsche is and how the brand continues to evolve as they commit to […] The post How the Porsche Experience Continues to Evolve as the Brand Electrifies with VP John Cappella: Episode #33 appeared first on joanne tombrakos.
This One Is For The Class Of 2021: Episode #32
May 15, 2021 14:50 - 14 minutes - 13 MBJoanne goes solo this week with an episode dedicated to the Class of 2021 – what she would say had she been asked to give a commencement speech – which for the record – she was not! Based on an earlier blog post on the same topic, this audio version has been updated to fit […] The post This One Is For The Class Of 2021: Episode #32 appeared first on joanne tombrakos.
Dr. Lilian Ajayi Ore on Data Privacy, Adjunct Faculty in Higher Ed and Giving Back: Episode #31
May 07, 2021 12:12 - 40 minutes - 37.1 MBThis week Joanne chats with Dr. Lilian Ajayi Ore. Dr. Ajayi Ore is the Chief Learning Officer and Managing Partner at Lilian Ore Consulting, the Founder of the Global Connections for Women Foundation (GC4W), and a Professor at NYU. Joanne and Lilian discuss what the end of third party cookies will mean for data collection in marketing, […] The post Dr. Lilian Ajayi Ore on Data Privacy, Adjunct Faculty in Higher Ed and Giving Back: Episode #31 appeared first on joanne tombrakos.
David Meerman Scott On What’s Changing And What’s Not In Marketing: Episode #30
April 30, 2021 09:01 - 41 minutes - 37.6 MBIn celebration of Episode #30, David Meerman Scott joins Joanne on the podcast. A globally recognized marketing strategist, entrepreneur, investor, and advisor to emerging companies, and the bestselling author of 12 books, including Fanocracy and The New Rules of Marketing & PR, David shares his views on how best to market in a world where you […] The post David Meerman Scott On What’s Changing And What’s Not In Marketing: Episode #30 appeared first on joanne tombrakos.
What I Learned From 12 Years On Twitter: Episode #29
April 23, 2021 09:00 - 12 minutes - 11.1 MBWe’re taking a break this week from having a guest on the podcast with a special solo episode with Joanne in which she reflects on what she’s learned from spending twelve years on Twitter, what she has – and doesn’t have – to show for it, and whether she should stay or go. Marketing, […] The post What I Learned From 12 Years On Twitter: Episode #29 appeared first on joanne tombrakos.
How Balancing Hustle With Flow Is Key To Success with Theo Prodromitis: Episode #28
April 16, 2021 09:00 - 41 minutes - 38.1 MBThis week Joanne sits down with the CEO and Founder of Spa Destinations, Author of The Balance Between Hustle and Flow, and fellow Greek, Theo Prodromitis. Theo shares how her entrepreneurial spirit and willingness to learn helped her to build her business as an Amazon seller – that and learning how to know when to […] The post How Balancing Hustle With Flow Is Key To Success with Theo Prodromitis: Episode #28 appeared first on joanne tombrakos.
How VaynerSpeakers is Disrupting the Speaking Industry with CEO, Zach Nadler: Episode #27
April 09, 2021 09:03 - 45 minutes - 41.2 MBThis week Joanne welcomes Zach Nadler, CEO of VaynerSpeakers to the podcast. Zach shares how he went from NYU to Creative Artists Agency to partnering with Gary Vaynerchuk to shake up the speaking industry by creating a new and disruptive approach to representing innovative speakers. Joanne and Zach talk about the future of events – […] The post How VaynerSpeakers is Disrupting the Speaking Industry with CEO, Zach Nadler: Episode #27 appeared first on joanne tombrakos.
How PR Has Digitally Transformed with Kathryn Soman: Episode #26
April 02, 2021 09:00 - 34 minutes - 31.8 MBThis week’s guest is Kathryn Soman, a corporate and marketing communication expert and Director of Corporate Communications at Metro Health Plus. Joanne and Kathryn talk about how PR has become a digitally-focused initiative and the advantages that brings to the business of getting your message out. Kathryn shares timely examples of how her organization was […] The post How PR Has Digitally Transformed with Kathryn Soman: Episode #26 appeared first on joanne tombrakos.
Why Gloria Feldt Believes We Should Carpe the Chaos: Episode #25
March 26, 2021 09:00 - 45 minutes - 41.5 MBThis week Joanne talks with Gloria Feldt, the co-founder and President of Take The Lead Women. A nationally acclaimed expert on women, power, and authentic leadership, former president and CEO of Planned Parenthood, and the author of No Excuses: 9 Ways Women Can Change How We Think About Power Gloria has been recognized by Vanity Fair, Glamour […] The post Why Gloria Feldt Believes We Should Carpe the Chaos: Episode #25 appeared first on joanne tombrakos.
Creating Innovation in a Virtual World with Dr.Maria Blekher: Episode #24
March 19, 2021 09:08 - 33 minutes - 31.1 MBDr. Maria Blekher, the founding Director of the YU Innovation Lab at Yeshiva University joins Joanne on the podcast today. They talk about how the YU Lab is connecting start-ups based in New York City and Israel, what she sees as the real growth areas in the tech sector, how the pandemic has accelerated this […] The post Creating Innovation in a Virtual World with Dr.Maria Blekher: Episode #24 appeared first on joanne tombrakos.
The Consumer Trends To Look For in 2021 with Geoffrey Colon: Episode #23
March 12, 2021 10:15 - 53 minutes - 48.5 MBThis week Joanne sits down with Geoffrey Colon, Head of the Brand Studio at Microsoft Advertising to talk about the 2021 Consumer Trends Report Microsoft published in partnership with Suzy. If that sounds a bit too dry for you, it’s not! Joanne and Geoff wander a bit and manage to fit in the future of […] The post The Consumer Trends To Look For in 2021 with Geoffrey Colon: Episode #23 appeared first on joanne tombrakos.
How to Build Your Own Dream Network – Even in a Pandemic with Kelly Hoey: Episode #22
March 05, 2021 10:00 - 37 minutes - 34.5 MBJoanne’s guest this week is Networking Expert and Author of Build Your Own Dream Network, Kelly Hoey. Joanne and Kelly discuss the importance of networking to build your career, how to network – even when you don’t want to, and why networking is part of … yes…marketing yourself! This episode is lively and full […] The post How to Build Your Own Dream Network – Even in a Pandemic with Kelly Hoey: Episode #22 appeared first on joanne tombrakos.
How Serendipity Can Be Cultivated To Create Luck and Innovation with Dr. Christian Busch Episode #21
February 26, 2021 10:00 - 43 minutes - 39.8 MBDr. Christian Busch, the director of the Global Economy program at NYU’s Center for Global Affairs, a Visiting Fellow at the London School of Economics (LSE), co-founder of Leaders on Purpose and the Sandbox Network, as well as the author of The Serendipity Mindset, The Art and Science of Creating Good Luck is this week’s guest. […] The post How Serendipity Can Be Cultivated To Create Luck and Innovation with Dr. Christian Busch Episode #21 appeared first on joanne tombrakos.
What Everyone Should Know Before Sending That LinkedIn Invite to a Stranger: Episode #20
February 19, 2021 10:00 - 18 minutes - 17.1 MBIn honor of making it to Episode #20, Joanne goes solo with a bit of a rant on what everyone should know before sending a LinkedIn invite to a stranger. Using real-life examples of what’s crowding her inbox these days, Joanne offers her insights on what not to do and what happens when someone does […] The post What Everyone Should Know Before Sending That LinkedIn Invite to a Stranger: Episode #20 appeared first on joanne tombrakos.
How The Basic Rules Of Marketing Are Helping Libraries Reimagine Their Role In Communities with David Vinjamuri, Episode #19
February 12, 2021 10:32 - 42 minutes - 39.3 MBDavid Vinjamuri is a nationally recognized Branding Expert, Library Advocate, the founder of Thirdway Brand Trainers, and the author of Accidental Branding, How Ordinary People Build Extraordinary Brands. He is also an Associate Professor of Marketing at NYUSPS. In this week’s episode, David talks about his serendipitous journey to using his marketing and merchandising skills […] The post How The Basic Rules Of Marketing Are Helping Libraries Reimagine Their Role In Communities with David Vi...
If You Thought Clean Meant Natural In Skincare, Mike Indursky, Founder of Hear Me Raw Will Tell You Why It Doesn’t #18
February 05, 2021 10:23 - 39 minutes - 36.5 MBIf you thought clean meant natural skincare, this week’s episode with Mike Indursky, the Founder of Hear Me Raw will enlighten you to the difference. This beauty and wellness industry veteran explains how he is seeking to change the industry from the products to the packaging. Mike also talks about what it’s like to go […] The post If You Thought Clean Meant Natural In Skincare, Mike Indursky, Founder of Hear Me Raw Will Tell You Why It Doesn’t #18 appeared first on joanne tombrakos.
What You Need To Know About Climate Change And Climate Justice With Dr. Carolyn Kissane #17
January 29, 2021 11:24 - 49 minutes - 45.4 MBDr. Carolyn Kissane, Academic Director for the Center of Global Affairs at NYUSPS and a non-resident fellow at the Payne Institute on Foreign Relations breaks down what we need to know about climate change, climate justice, and how the Biden Administration can get the United States back on track. Joanne and Carolyn also discuss why […] The post What You Need To Know About Climate Change And Climate Justice With Dr. Carolyn Kissane #17 appeared first on joanne tombrakos.
Wisdom from a Conversation Architect, Linda Descano – Episode #16
January 22, 2021 10:43 - 38 minutes - 35.1 MBThis week Joanne welcomes Linda Descano, Merged Media Strategist, Conversation Architect, and EVP for Red Havas. Linda offers her wisdom and perspective on marketing in a pandemic, how we adapt, what’s changing, what’s next, and what it means to be a conversation architect. She also shares her thoughts on the state of social media, building […] The post Wisdom from a Conversation Architect, Linda Descano – Episode #16 appeared first on joanne tombrakos.
How to Find the Perfect Apology with Author Susan Shapiro: Episode #15
January 15, 2021 10:20 - 36 minutes - 33 MBThis week Joanne welcomes best-selling author Susan Shapiro to the podcast. She’s written for the NY Times, WSJ, Washington Post, L.A. Times, Elle, Oprah, New York Magazine, and Wired. Her credits also include thirteen books her family hates, among them Five Men Who Broke My Heart, The Byline Bible, and her just-released memoir, The Forgiveness Tour: How […] The post How to Find the Perfect Apology with Author Susan Shapiro: Episode #15 appeared first on joanne tombrakos.
It Still Takes An Egg Timer – Managing Time In 2021 – Episode #14
January 08, 2021 10:26 - 14 minutes - 13.7 MBThe first episode of 2021 is about time – what we do with it – how we manage it – and an analog tool Joanne uses that helps her get stuff done. It Takes An Egg Timer, a guide to creating the time for your life is available on Amazon. Marketing, Mindfulness, and Martinis - an […] The post It Still Takes An Egg Timer – Managing Time In 2021 – Episode #14 appeared first on joanne tombrakos.
Why Q the Stylist Thinks Your Wardrobe Is A Tool For Life – Episode #12
December 11, 2020 05:45 - 32 minutes - 50.3 MBThis week Joanne talks with Katie Quinn, Wardrobe Stylist also known as Q the Stylist. They discuss what your personal style means, the inner work it requires to make your wardrobe work for you (even in a pandemic), color theory, virtual styling, the pluses and minuses of using AI and Augmented Reality to get the […] The post Why Q the Stylist Thinks Your Wardrobe Is A Tool For Life – Episode #12 appeared first on joanne tombrakos.
Episode #11 with Nadina Guglielmetti, VP Marketing, The Vitamin Shoppe
December 04, 2020 06:00 - 34 minutes - 55.3 MBThis week’s guest is Nadina Guglielmetti, a true Digital Marketing veteran and Vice President, General Manager, Marketing at The Vitamin Shoppe. Joanne and Nadina talk retail in the pandemic, why marketers need to educate, what it means to be a data geek, mixing old school marketing tactics with new ones, what the legalization of marijuana means […] The post Episode #11 with Nadina Guglielmetti, VP Marketing, The Vitamin Shoppe appeared first on joanne tombrakos.
Finding Gratitude In The Year From Hell – Episode #10
November 25, 2020 05:30 - 10 minutes - 17.6 MBJoanne celebrates reaching ten episodes of the podcast with a solo dedicated to finding gratitude in 2020, also known as the year from hell. She talks about gratitude rituals, being grateful for what is, even when what is may not be what you want it to be, and how starting with the small stuff helps her […] The post Finding Gratitude In The Year From Hell – Episode #10 appeared first on joanne tombrakos.
Episode #9 Ranjana Choudhry, VP of Advertising and Social Media, Wakefern Foods
November 20, 2020 06:00 - 35 minutes - 56.7 MBThis week Joanne chats with Ranjana Choudhry, a global marketing and communications leader and currently the Vice President of Advertising and Social Media for Wakefern Foods. A fellow NYU Professor, Joanne and Ranjana discuss marketing silos, social media, philosophies of advertising and what it’s like to start a new job in a pandemic! The post Episode #9 Ranjana Choudhry, VP of Advertising and Social Media, Wakefern Foods appeared first on joanne tombrakos.
Episode #8 The Lesson We Can All Take From Joe Biden’s Win
November 13, 2020 10:00 - 14 minutes - 23.6 MBIn her first solo episode on the podcast, Joanne Tombrakos reflects on a lesson we can all learn from Joe Biden's Presidential win. The post Episode #8 The Lesson We Can All Take From Joe Biden’s Win appeared first on joanne tombrakos.
Episode #7 with Aulston Taylor, Chief Development Officer for St. Augustine HS
October 30, 2020 10:00 - 40 minutes - 63.2 MBThis week Joanne talks with Aulston Taylor, the Chief Development Officer for St. Augustine High School in New Orleans, a board member for the Preservation Resource Center and the New Orleans African American Museum, and most importantly……one of Joanne’s former NYU graduate students! They talk about what it’s like to leave a corporate job at […] The post Episode #7 with Aulston Taylor, Chief Development Officer for St. Augustine HS appeared first on joanne tombrakos.
Episode #6 Yes…and… with Rebecca Stuard
October 16, 2020 09:10 - 46 minutes - 75.2 MBThis week’s guest is the Co-Founder and Creative Director for Improvolution, New York City’s only character-based improv school, an Adjunct Professor at Pace, a Background Player on SNL and Joanne’s former bartender – Rebecca Stuard. Joanne and Rebecca discuss why Improv is more than a way to create comedy sketches, how learning Yes…And… can change […] The post Episode #6 Yes…and… with Rebecca Stuard appeared first on joanne tombrakos.
Todd Cherches on Visual Leadership
October 09, 2020 09:15 - 37 minutes - 60.6 MBThis week’s episode features NYU colleague and the CEO of BigBlueGumball, Todd Cherches. Todd is the author of VisuaLeadership, Leveraging The Power of Visual Thinking in Leadership and in Life. In this lively conversation, Joanne and Todd talk about what it means to get people to really see your message, redefining what a leader is […] The post Episode #5 Todd Cherches on Visual Leadership appeared first on joanne tombrakos.
Episode #4 Agapi Stassinopoulos On Thriving In A Pandemic
September 25, 2020 09:00 - 36 minutes - 55.9 MBJoanne welcomes inspirational speaker, workshop facilitator at Thrive Global and best-selling author of Unbinding the Heart and Wake Up to the Joy of You, Agapi Stassinopoulos to the podcast. They discuss the importance of breathing, meditation and Greek culture, how the mission of Thrive Global is more important than ever in these challenging times and […] The post Episode #4 Agapi Stassinopoulos On Thriving In A Pandemic appeared first on joanne tombrakos.
Ryan Davis On What You Need To Know About Misinformation, Disinformation And Bots
September 11, 2020 09:15 - 30 minutes - 69.3 MBThis week Joanne welcomes Ryan Davis, creative executive, thought leader, Chief Digital Officer and Founding Partner of Main Street One whose goal is “repairing harmful narratives and cultivating positive ones through machine learning and automation.” Joanne and Ryan talk misinformation, disinformation, bots, and sock puppets, how this is harming our social discourse, what Main Street […] The post Episode #3 Ryan Davis On What You Need To Know About Misinformation, Disinformation And Bots ap...
Episode #2 Vince Rocco on Real Estate in New York
September 03, 2020 09:00 - 37 minutes - 34.8 MBThis week’s episode features Vince Rocco, a licensed real estate broker for Halstead in New York City, the host of the popular Good Morning New York Real Estate Radio Show on Voice America, and a member of the faculty at the New York Real Estate Institute. Joanne and Vince discuss how the pandemic has disrupted […] The post Episode #2 Vince Rocco on Real Estate in New York appeared first on joanne tombrakos.
Welcome to Marketing, Mindfulness and Martinis - Episode #1
August 22, 2020 20:30 - 2 minutes - 2.13 MBHello … I’m Joanne Tombrakos and I want to introduce you to my brand new podcast, Marketing, Mindfulness, and Martinis – unfiltered real-life conversations or as I like to say …opinions shaken not stirred with people who are navigating the disruption in their businesses and their lives as we make our way to the next […] The post Episode #1 Welcome to Marketing, Mindfulness and Martinis! appeared first on joanne tombrakos.