Asa Hiken, technology reporter for Ad Age

Wharton Marketing Matters

English - January 18, 2024 11:00 - 30 minutes - 41.5 MB
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Previous Episode: Dave Reibstein, Wharton Marketing Professor

Next Episode: Olivia Morley, Senior Agencies Reporter at Adweek

Wharton's Barbara Kahn and Dr. Americus Reed speak with Asa Hiken, technology reporter for Ad Age about CES 2024, marketing on the Las Vegas Sphere, mixed reality technology, and more.

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