![Publishing Rebel artwork](https://is4-ssl.mzstatic.com/image/thumb/Podcasts123/v4/26/1a/a8/261aa83e-c93e-2292-e6ad-1289583f7ee7/mza_17962885157740020201.jpg/100x100bb.jpg)
Park Howell: How to create compelling stories that sell
Publishing Rebel
English - June 11, 2020 09:36 - 37 minutes - 34.2 MBMarketing Business Entrepreneurship advertising businesswoman entrepreneur entrepreneurship humanmarketing humantohumanmarketing malenebendtsen personalbranding personalbrandingcoach personalbrandingtraining Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Mike Morrison: The secrets to building a profitable membership
Next Episode: The power of being known with Mark Schaefer
In this week’s episode, I’m talking to Park Howell of Business of Stories. Park shares the do's and don'ts when using stories to build your personal brand.
Park Howell is a trusted brand story strategist and sought-after speaker on story marketing. He is the founder of the Business of Story platform has helped international brands, including Coca Cola, Beyer Pharmaceutical, Cummins Diesel, American Express, and the United States Air Force craft and tell compelling stories that sell. He is also is the professor of storytelling in the Executive Masters of Sustainability Leadership at Arizona State University.
Links