On today's episode of the Marketing Lyfe Podcast, I am going to discuss the main pros and cons on buying leads and generating your own leads. There is differences with buying leads or generating your own leads. Check out today's episode to help with your leads and sales for your business. Here are some of the topics we are going discuss:

Buying Your Own Leads
Pros of Buying Leads

No Work, Just Follow UpLower RiskShorter Process

Cons of Buying Leads

Leads can be Sold Multiple TimesYou Don't Know Where the Leads Come FromYou Can't Control the Quality

Generating Your Own Leads
Pros

You Know the NumbersYou can Control the Quality

Cons

Generating own Leads Takes TimeGenerating own Leads Takes Money