Allison Polly (PepsiCo.)

On this episode of Marketing Jam, Darian Kovacs talks to Allison Polly, Head of Content Development at PepsiCo.

Allison chats with us about how her "go out and make things happen" attitude got her involved with PepsiCo. and how they are using non traditional methods to tell a story and to build brand loyalty.   

Thanks so much to our sponsor, Canada Post! For ideas to add value to your marketing efforts, head to canadapost.ca/INCITEpodcast

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