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23. Cousins Subs, Justin McCoy + Stomach Competition
Marketing IQ
English - January 06, 2020 15:43 - 19 minutes - 26.4 MB - ★★★★★ - 12 ratingsBusiness News Business News milwaukee advertising agency brands marketing publicrelations strategy Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 22. Chuck Swoboda, Marketing Innovation + Company Culture
Episode 23 means Justin McCoy, VP of Marketing for Cousins Subs is our guest. With the iconic tagline of "Better Bread. Better Subs," Justin shares how the Milwaukee-founded sub maker executes better marketing, too.
Wisconsin-based ingredients fuel a local story that the marketing team tells through a variety of mediums, including social, digital, activations, and unique locations. If you manage a food or beverage brand, Justin's insights will directly impact your 2020 strategy.
Follow the Cousins Subs (@cousinssubs) and Justin (@jambam0506).
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