Marketing Espresso artwork

What opportunities are you missing with your website? With Clare Walter

Marketing Espresso

English - July 08, 2024 19:00 - 25 minutes - 17.9 MB - ★★★★★ - 1 rating
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Is your business relying too heavily on social media? 

Learn from Clare Walter, a seasoned brand and web designer with over two decades of experience, as she explains why a well-designed website is your ultimate digital storefront. 

In our conversation, we unravel the dangers of putting all your eggs in the social media basket, particularly the risk of hacking, and emphasize the importance of owning a secure, professional platform to ensure your business thrives. 

Clare's insights will challenge your perception of a website as merely an online business card and demonstrate its pivotal role in capturing and retaining potential clients.

Explore the evolution of marketing from traditional methods to today's digital strategies, and understand why a well-rounded online presence is crucial for your business's success. 

We'll highlight the necessity of nurturing leads through effective email sequences and balancing your marketing efforts across all stages of the funnel.

Clare and I also discuss the pitfalls of focusing solely on social media engagement and share practical advice on how to leverage your website to enhance your marketing funnel. 

Discover how a cohesive online presence, including SEO and social media, can attract both clients and potential employees while building a strong, consistent brand. 

Don't miss this episode packed with valuable insights on how to harness the full power of your website for business growth.

Clare is a Brand & Web Designer, and Digital design specialist. She has 2 decades of experience across big corporations where she headed up teams of digital designers taking care of global web and app platforms as well as design agencies, looking after clients from finance to broadcast media to healthcare.

After having 2 little people, Clare decided she wanted to take her expertise and goals into her own hands and went out on her own to create Clare Walter Design. She began helping her clients do the same: go from working for a big corporate with limited flexibility, to running their own successful businesses on their terms around the life they choose. She helps her clients start strong with a unique brand based on research, and an impressive online presence that ultimately helps them land ideal clients of their own.

https://www.clarewalterdesign.com.au/ 
https://www.instagram.com/clarewalterdesign/

DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/

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If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative