![Marketing and Education artwork](https://is5-ssl.mzstatic.com/image/thumb/Podcasts115/v4/f4/38/be/f438be3d-5063-122e-2a12-ba7f9ce4f22b/mza_11969900974454274728.png/100x100bb.jpg)
The Ins and Outs of Go-To-Market Strategy: A Conversation With Rebecca Shaddix
Marketing and Education
English - August 04, 2022 04:00 - 47 minutes - 54 MB - ★★★★★ - 14 ratingsMarketing Business Education Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
What is go-to-market (GTM) strategy, and why do you need one if you're serious about marketing anything? Elana sits down with Rebecca Shaddix, a marketing expert with a passion for education, to look at the basics of identifying your market and crafting a message that will speak directly to the needs of your target audience.