For some, the word sales sends a shiver down their spine. But the fact is sales are an essential part of business success. My guest this week is Brad Tonini. If you want to know how to sell what you do, more often, with more ease, then what Brad has to share will be of great value to you.

Brad teaches the principles of how to sell as a Trusted Advisor. In this episode he shares a raft of great sales strategies that are guaranteed to boost your sales results.