Tech Stack Series: How Technology Enables the Art of Marketing | Raj Choudhury

Key Takeaways:

Is your team leveraging technology to bring your creative ideas, strategies, and content to life? Or are you looking first to your technology and what it’s capable of -- and then building strategies, campaigns, and tactics around them? What secrets might you be keeping from your CIO or IT team? What’s in your tech stack that would come as a surprise to your IT team? When was the last time you really took a good look at email and asked if you’re using the channel to its full potential?

Full Shownotes:

https://www.emarsys.com/en/resources/podcasts/how-technology-enables-art-of-marketing-raj-choudhury