MarcusGrahamProject
107 episodes - English - Latest episode: almost 7 years ago -The online program will give MGP members the opportunity to connect with real time guest hosts who will provide helpful information on industry topics and trends as well as offer any helpful advice to those who tune in. Availability on iTunes and marcusgrahamproject.org coming soon.
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Episodes
The Drum Radio 3/15: The 2012 ICR8 Summer Boot Camp Team
March 18, 2012 21:00 - 55 minutes - 12.6 MBOn this Sunday's episode we will be announcing our selected summer boot camp team members and talking to them about the interview process and what they hope to get out of the boot camp this summer. We will also be discussing a couple of the "purpose filled" projects that the team will be working on this summer including Rock The Vote, as well as our annual Boomerang Effect event with partner organization Serve60. Lastly we will provide an update on some of the upcoming events and activit...
The Drum Radio 2/26: The Boomerang Effect w/ Reginald Hudlin
February 26, 2012 22:00 - 1 hour - 14.1 MBReginald Hudlin is unique in the entertainment business because of his success as a writer, producer, director and executive. To quote cultural critic Jimi Israel, “Hudlin is a modern-day Gordon Parks, a true monster in the game who totally re-did the blueprint: what some people used to call a renaissance man. I dig him because he made me think outside of the box. Hudlin writes and directs movies, pens a comic book, and he was running BET. Hudlin is a pioneer of the modern black film movem...
The Drum Radio 2/12 : On The Spot - Super Bowl Ad Review
February 12, 2012 22:00 - 1 hour - 17.8 MBWe will discuss our favorite and not so favortie ads during this year's super bowl. Please call or tweet in with your comments on what spots you liked the best and the least.
The Drum Radio 1/29: Passion Projects ft. Bow Tie Cause
January 29, 2012 22:00 - 1 hour - 13.6 MBWe will be talking about Passion Projects and how to start yours and make it successful. Our guest will be Chad Williamson, Director of Philanthropy, Dhani Jones and Chief Executive Officer of Bow Tie Cause. Mr. Williamson received a Bachelor of Science degree from Embry-Riddle Aeronautical University and a Masters in Public Service from the University of Arkansas Clinton School of Public Service. After serving five years in the U.S. Air Force, he co-founded a physical therapy practice in...
The Drum Radio 1/22 Put Me In Coach: Career Mentorship
January 22, 2012 22:00 - 1 hour - 14.7 MBGuests: We will be speaking with Kathy Welborn McLean, of the Welborn McLean Group, an Executive MBA Coach, nationwide speaker and writer. We will also be joined by Antonio Neves, award-winning journalist author and founder of THINQACTION
The Drum Radio: 1/15: Keep Calm & Carry On w/ Seun Olubodun
January 15, 2012 22:00 - 50 minutes - 11.2 MBGuest: Seun Olubodun, Founder of Duke & Winston Topic: Patience in the Passion of Entrepreneurship Duke & Winston is a Philadelphia based men's clothing line that I launched in early 2009 to cater to a customer base that appreciates clean & substantive casual-wear in contrast to the flashy & barbaric "Ed Hardy" style that is currently flooding the menswear market. The line currently consists of high-quality graphic shirts & hoodies but we are slowly expanding into knits and light accesso...
The Drum Radio: 1/8: Hustle Knockin w/ Hadji Williams
January 08, 2012 22:00 - 1 hour - 17.8 MBGuest: Hadji Williams Topic: Knock The Hustle Hadji Williams is an award-winning advertising copywriter, twitter junkie, popular blogger, digital citizen and a 20-year vet of the advertising and publishing industries. He's worked on everything from AT&T to Ford Motors, Mercedes Benz to Radio Shack and Wrigley's Gum to Blue Cross Blue Shield and more. He’s been online since Netscape and CompuServe were hot.
The Drum Radio: 12/11: Talent Management w/Hans Elder
December 11, 2011 22:00 - 1 hour - 15.6 MBGuest: Hans Elder, Industry Veteran Talent Manager Topic: We will discuss the freedom and the bondage of being an independent artist. Learn how independent artists can break through and partner with brands to garner additional exposure for their music. Additionally, we will hear stories behind Hans’ career experience in the entertainment industry as a talent manager and live performance manager that has worked for ICM talent agency, CAA and with artists such as Sean “P. Diddy” Combs, Kanye...
The Drum Radio 12/4: Working at Wieden + Kennedy
December 04, 2011 22:00 - 1 hour - 16.6 MBGuest: Porsha Monroe, Diversity & Inclusion Mgr, Wieden + Kennedy Topic: This week we will talk about what it takes to break into an agency that everyone wants to work for. We will also talk about overcoming diversity issues in cities with a lack of it.
The Drum Radio 11/20: Jamal Henderson, PepsiCo
November 20, 2011 22:00 - 1 hour - 13.8 MBTopic: This week we will talk to Jamal Henderson, Sr. Brand Manager at PepsiCo about his work on reviving the Lipton Brisk brand and how to find success in brand management, as well as effective brand partnerships.
The Drum Radio 11/13: Return of The Drum w/ Team Bippitus
November 13, 2011 22:00 - 1 hour - 13.8 MBAfter a long break from The Drum we return to visit with several of the team members from Bippitus, who participated in our summer boot camp program. They will share their experiences and progress since the summer as we share some of the exciting updates from the Marcus Graham Project.
What To Do After Working With Diddy
May 01, 2011 19:00 - 41 minutes - 9.37 MBThis week we will be speaking with Dalen Spratt about his experience as a cast member on VH1's "I Want to Work For Diddy" and his new book A Mother's Guide to Manhood. Dalen L. Spratt has been a trendsetter and on target to succeed since childhood. Born and raised in Dallas, Texas, he is the epitome of a true southern gentleman, thanks to his mother and aunts who raised him. Spratt has been featured on both BET’s Hell Date and VH1’s I Want to Work for Diddy Season 2, where he radiantly st...
Summitt at Sea Recap
April 17, 2011 19:00 - 53 minutes - 11.9 MBWe will be recapping the Summitt at Sea event with Jason White (Global Account Director at Wieden + Kennedy), Antnio Neves (Journalist, Writer, Producer and Founder of THINQACTION.com), Dhani Jones (Athlete / Entrepreneur) and Kenji Summers (PassportProject Founder and MGP Co-Founder). Summit Series is a community of millenial leaders drawn together annually for three-electric days designed to connect, inspire, and empower. This year's Summit Series conference was be held April 8--11, abo...
The Music That Gets Your Head Right w. DJ Frances Jaye
April 10, 2011 19:00 - 1 hour - 15.4 MBThis week we will be talking to DJ Frances Jaye, creator of Neo Soul Cafe.com. Frances Jaye is an eclectic, music loving deejay and a self-professed music connoisseur who really knows how to deliver the “IT” to her audience. Her ability to give music lovers “the music that gets your head right” has garnered her the status as a local celebrity in Dallas, Texas. In 2002, a change did come for the forward thinking, Frances Jaye.Her passion to “give the adult listening audience a format of m...
Got a Match?
April 03, 2011 19:00 - 1 hour - 13.8 MBWant to learn how you can give back and support the next generation of leadership in our industry.? Questions about our program? This Sunday, on The Drum Radio, we will be discussing our donation drive for this summer's iCR8 Boot Camp. If you are interested in supporting, whether mentoring, volunteering, providing supplies or sponsoring, this Sunday's episode is for you. We will walk through the boot camp details and discuss all of the needs that out program has, as well as provide u...
Cooking with Syrup's Omino Gardezi
March 27, 2011 19:00 - 59 minutes - 13.3 MBOmino Gardezi is the CEO and Managing Director for Syrup, an international communications and creative agency headquartered in New York City and Stockholm, where he is directly responsible for the business’s worldwide revenue generation efforts, as well as the day-to-day operations. As one of the company’s founders, Gardezi has led the development and implementation of the company’s initial business model since partnering with Jakob Daschek in 2002. In that time, he has brought Syrup to profi...
Enchantment w/ Guy Kawasaki
March 20, 2011 19:00 - 1 hour - 14.6 MBGuy Kawasaki is the co-founder of Alltop.com, an “online magazine rack” of popular topics on the web, and a founding partner at Garage Technology Ventures. Previously, he was the chief evangelist of Apple. Kawasaki is the author of ten books including Enchantment, Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary do...
The Do's & Don't of Interviewing / Boot Camp 2011
March 06, 2011 20:00 - 1 hour - 13.6 MBThis week, we will be speaking with members of the 2011 iCR8 Summer Boot Camp. We will chat about their interest in the industry, the application & interview process and their expectancy for the summer in Dallas. This conversation will help those going on interviews with some tips to a successful job search.
More Marketing at The House
February 27, 2011 20:00 - 54 minutes - 12.3 MBWe will be joined by Warren Jones, a senior marketing major and coordinator of The Morehouse Marketing Conclave. The Morehouse Marketing Conclave is a student-run event that provides attendees with insight into what careers in marketing and advertising have to offer. It is sponsored by the Morehouse Marketing Association and is held annually. This year's event will be held February 25 - 26, 2011 on the campus of Morehouse College in Atlanta, GA in the Conference Facilities of The Lead...
The History of African Americans in Advertising
February 20, 2011 20:00 - 59 minutes - 13.4 MBThis week we will have Dr. Jason Chambers, author of Madison Avenue and The Color Line: African Americans in The Advertising Industry. Until now, most works on the history of African Americans in advertising have focused on the depiction of blacks in advertisements. As the first comprehensive examination of African American participation in the industry, Madison Avenue and the Color Line breaks new ground by examining the history of black advertising employees and agency owners. For much of ...
The Buried Life
January 30, 2011 20:00 - 1 hour - 13.8 MBThe cast of MTV's The Buried Life joins us on The Drum for an inspiring conversation about bringing your dreams to life, producing reality television and closing the deal.
Global Innovation & Change w/ Thayer Walker
January 23, 2011 20:00 - 56 minutes - 12.7 MBAs Chief Reconnaissance Officer, ThayerWalker is Summit Series’ explorer-in-residence overseeing environmental affairs, global outreach, and communications. In addition to his role with Summit, Thayer is a correspondent with Outside magazine and has written for the New York Times, Men’s Journal, and Playboy. He has covered wars in Uganda and Nepal, explored the ocean at 2,400 feet in a homemade submarine, wrestled jaguars, and stranded himself on a desert island for 20 days—all for the love ...
Getting Off The Ground
January 16, 2011 23:00 - 1 hour - 13.7 MBInterested in launching your own business? We will be speaking with Ahmad Islam and Sherman Wright, founders of commonground marketing about entrepreneurship in the advertising and marketing industry. commonground was created in 2004 by Sherman Wright and Ahmad Islam. What prompted them both to leave executive positions at prominent Chicago agencies was simple: the passion to fill a significant void in the agency space. There was no agency fully equipped to address the “new marketplace” – a ...
Boot Camp Q&A
January 09, 2011 20:00 - 1 hour - 15 MBDuring this episode of The Drum, we will open up the floor to questions regarding the summer boot camp. Applications for the boot camp will be due on January 14th. We will also discuss one of our boot camp clients, John Legend's The Show Me Campaign and make a special announcement with regard to The Jacqueline Factor.
Better Media Through Sciece: PRIME LAB
December 19, 2010 20:00 - 1 hour - 13.9 MBThis week, we will be speaking with Paul Bolls, co-director, PRIME Lab and Associate Professor in Strategic Communications at The University of Missouri School of Journalism. About PRIME: The PRIME (Psychological Research on Information and Media Effects) Lab is both a research and teaching laboratory devoted to the study of how different features of media affect the way that people think, feel, and act. We conduct theory-driven, empirical research using psychophysiology and other behavioral...
Thrivals 3.0: Exploring the Power of Human Imagination, Creativity and Innovation
December 12, 2010 20:00 - 1 hour - 14.5 MBWe have an exciting episode this week, speaking with Jovian Irvin about Thrivals 3.0™, a brand of thinking about the future. It’s a way of thinking and learning about the broad social, political, environmental, economic and technological trends that are shaping the mid- to- long term future now. Thrivals is a fun, mind bending, future focused, innovative, leading edge and thought provoking learning experience where humans of all identities are challenged by each other, to think about new id...
Center for Excellence in Advertising at Howard University
December 05, 2010 20:00 - 1 hour - 14.3 MBe will be speaking with Adrianne Smith, Executive Director for The Center for Excellence in Advertising at Howard University. Background: The 4A's has partnered with Howard University’s John H. Johnson School of Communications to establish a comprehensive center to address challenges, eliminate barriers and identify opportunities to achieve a more diverse and inclusive advertising industry workforce at middle to senior management levels. The Center for Excellence in Advertising is charged w...
UnKommon Kolor
November 21, 2010 20:00 - 1 hour - 41.4 MBWe will be speaking with the founders of unKommon Kolor about being "young & creative." The owners of an amazing clothing line will share with us a little of their history and their future.
Creating with Velocity
November 14, 2010 20:00 - 1 hour - 13.8 MBWe will be chatting with Former Office of AIR partner and industry veteran Luke Raymond, who has recently partnered with NFL star Dhani Jones in creating a New York and Los Angeles based full-service advertising and design firm specializing in high-end interactive marketing in the fashion, sports, and hospitality industries. The firm is called VMG Creative. (http://www.vmg-creative.com/) Founded in 2010 by NFL star and business man Dhani Jones and Executive Creative Director Luke Raymond, V...
Passion Projects: Passport Project and ReHab Time
October 31, 2010 19:00 - 1 hour - 13.8 MBThis show will be the first in a monthly series highlighting "passion projects" of our members and supporters. We will be speaking with MGP co-Founder Kenji Summers (@kenjisummers) regarding The Passport Project initiative that he is launching. We will also speak with new MGP supporter and fiscal partner Trent Shelton, regarding his passion project REHAB TIME. This will also be a call to action to support each other through collaborative partnership.
Hey Whipple, Squeeze This w/ Luke Sullivan
October 24, 2010 19:00 - 57 minutes - 12.8 MBLuke Sullivan is the Author of Hey Whipple, Squeeze This: A Guide to Creating Great Advertising and also a Creative Director at GSD&M.
Adding Color to the Advertising Industry w/ Tiffany R. Warren
October 17, 2010 19:00 - 1 hour - 10.5 MBWe will be speaking with Tiffany R. Warren, Senior VP, Chief Diversity Officer and Founder of ADCOLOR & The ADCOLOR Awards. Warren oversees all diversity efforts for Omnicom Group including the Omnicom Diversity development Advisory Council, the Omnicom Medgar Evers Associate Program and the Omnicom Diversity Initiatives Group.
Call Me MISTER - Effective MENtorship
October 10, 2010 19:00 - 1 hour - 10.7 MBThis episode will feature Howard R. Jean, Director of the Call Me MISTER Program. We will discuss the importance of mentorship personally and professionally. We will also discuss creativity in the classroom and what educators can do to bring their classrooms up to TODAY! The mission of the Call Me MISTER (acronym for Mentors Instructing Students Toward Effective Role Models) Initiative is to increase the pool of available teachers from a broader more diverse background particularly among t...
MetaTHINQing - Recap of The 2010 Summer Boot Camp
October 03, 2010 19:00 - 1 hour - 10.3 MBThe summer bootcamp was awesome. Talk to members of MetaThinq as they discuss their summer, their agency, and what's next. We will also be joined by Jason White of Wieden and Kennedy to discuss his involvement and influence on the MetaThinq team members.
Re-Introducing the Summer Bootcamp Team
May 23, 2010 21:00 - 1 hour - 10.2 MBWe will be checking in on the summer bootcamp. The group will discuss their first assignment, the development of their own ad agency brand, as well as what it has been like working with a team of 12 "strangers" that are spread across the country.
The Drum -The Convergence of Sports, Brands, and Entertainment (S.B.E.)
May 09, 2010 21:00 - 1 hour - 13.9 MBThe Convergence of Sports, Brands, and Entertainment (S.B.E.) Today we are chatting with Stan Lumax (@stonefacephotog), a versatile account director and photographer that currently calls Anomaly (anomaly.com) his home. A hybrid by profession, Stan's other home is wherever his camera is pointed at. Stan has taken his passions and found a way to make it work in the business of advertising. Recently, Stan led a Converse initiative that took place in Atlanta, GA called Band of Ballers. The event...
The Drum 5/2 : The Marriage of Corporate Brand Strategy & The Music Business
May 02, 2010 21:00 - 1 hour - 15.1 MBGuest Host: Tiffany Hardin Topic: The marriage between Corporate Brand Strategy & the music business .... an unhappy home? What are brands really buying into with a music strategy and what happens when their leverage (the artist) into your pockets isn't pulling the weight in reeling you in? Would like to discuss the risks that comes with the amount of money companies dump into aligning artists with their brand. BIO: Tiffany Hardin is an entrepreneur & Founder/CEO of start-up consultation...
The Drum 4/25 - Personal Branding
April 25, 2010 21:00 - 1 hour - 13.8 MBGuest Host: Charles H.F. Davis III Topic: Personal Branding - The power of constructing and communicating your professional identity Charles is an Ivy League educated academician, social entrepreneur, marketing strategist, personal brand architect and inspirational speaker. A true jack of all trades and master of excellence, Charles is a multi-talented consultant of all things business and pleasure giving attention to the details while adding to his clients the power of personal style.
The Drum - Introducing the Summer Bootcamp Team
April 11, 2010 21:00 - 1 hour - 12.1 MBWe will introduce and announce the summer 2010 iCR8 Bootcamp team.
The Drum 3/28 - The Millennial Generation w/ Culture Lab Creative
March 28, 2010 21:00 - 1 hour - 13.7 MBMillennials. Love them or hate them. They are here! Kevin Walker, principal of Culture Lab Creative will lead a discussion discussing some of the trends that we are seeing with the millennial generation. We will also pick up on last week's episode where the question was posed, "do millenials care as much about race." CultureLab is an independent Southwest U.S. based communications agency that focuses on the use of consumer research and lifestyle intelligence to help brands and instituti...
The Drum 3/21 - Threshold Nation
March 21, 2010 21:00 - 1 hour - 13.7 MBThis week’s guest is Emmanuel Basnight from Burrell Communications. He will be discussing Threshold Nation, a new agency subsidiary of Burrell. Threshold Nation is designed to create a deeper, more organic, hands-on dive into the lifestyle of the multiethnic urban male consumer age 18-34. Dedicated to being in lockstep with the target with a focus on gathering specific intelligence celebrating similar psychographics within the entire segment, the new agency will offer corporate clients servic...
The Drum 2/21 - Turn Off The TV
February 21, 2010 22:00 - 1 hour - 13.5 MBToday we are chatting with George 2.0 (www.georgetwopointoh.com) about his recently released project Turn Off The TV. We will chat about the benefits of turning off the television media and turning on your mind. Turn off the TV is a sitcom mix tape that suggests that anybody and everybody can do what they see on television, as long as they turn it off long enough to be proactive about chasing their dreams. As almost all of the music and videos inspired by the mix tape were developed, record...
The Drum - The Super Bowl Edition
February 08, 2010 03:30 - 1 hour - 13.3 MBThis impromptu discussion will encourage our listeners and fans to discuss their thoughts on this year's Super Bowl ads. The Drum is the voice of the new skool of culture creators & influencers in the media, marketing & advertising industry. Join us each Sunday at 4PM CST.
The Drum 1/31 - Under The Influence with Erin O Patton
January 31, 2010 22:00 - 1 hour - 13.7 MBThis week we will chat with Erin O. Patton, marketer and author of the book Under The Influence: Tracing the Hip-Hop Generation’s Impact on Brands, Sports & Pop Culture. Description: From the tricked-out cars they drive, technology they adopt, and brands they wear to the beverages they drink, music they listen to, and language they speak, the Hip-Hop generation has had a profound impact on brands, sports, and popular culture. Out of pure necessity, these innovators applied creativity and ing...
The Drum 1/24 : Future of Music Marketing
January 24, 2010 22:00 - 1 hour - 13.8 MBDesmond Marzette Planner for Nike W+K Portland will speak about the future of music marketing. Special guests on the show will include Nicolay & Phonte of The Foreign Exchange - http://www.theforeignexchangemusic.com/
The Drum - 1/17 Climbing The Creative Ladder
January 17, 2010 22:00 - 1 hour - 13.9 MBGuest: Aubrey Walker, Associate Creative Director, Global Jeep, Global Hue Topic: What it takes to climb the creative ladder in the agency world Description: Aubrey will provide insights into his career as a rising creative and provide young & aspiring creatives advice on how to improve their portfolio, how to deal with internal & external politics, as well as advice on how to maintain a creative flow in a chaotic work environment.
The Global Shift
January 10, 2010 22:00 - 1 hour - 13.7 MBGuest: Jason White, Global Account Director, Nike at Wieden + Kennedy (WK) Topic: Globalization and How agencies and clients need to prepare for this shift Description: As more and more clients push into foreign markets to achieve growth, agencies and clients alike have to consider the best strategy for expansion. The pros and cons to each decision can seem endless. Topics of debate include localization vs. centralization, local knowledge vs. global savvy, and the increasingly difficult matte...
The Drum 12/20 - Professor Ad Man
December 20, 2009 22:00 - 1 hour - 13.7 MBThis week's show (12/20) will feature Clifton Simmons, VP Copy Supervisor at Campbell Ewald (ProfessorAdMan.com). He will be taking questions from a few aspiring creatives and help them through the process of creating a robust portfolio.
The Drum 12/13 - Presenting The Marcus Graham Project
December 13, 2009 22:00 - 1 hour - 13.8 MBThis week we will give an overview of The Marcus Graham Project programs and reveal plans for the upcoming year and answer any questions that you might have regarding our initiative.
The Drum - 12/6 The New Mad Men
December 06, 2009 22:00 - 1 hour - 13.8 MBTopic: "What does the New Mad Men look like?" Special Guest: Antonio Neves (@Reverse 7) Award Winning Journalist - Television Host - Producer/Writer Please view the video from a panel discussion held during Advertising Week in New York entitled: "The New Mad Men: How Familiar Agencies Are Writing a New Business Model for a New Ad World" Video Link: http://www.scribemedia.org/2009/10/04/the-new-mad-men/