MarcusGrahamProject artwork

MarcusGrahamProject

107 episodes - English - Latest episode: almost 7 years ago -

The online program will give MGP members the opportunity to connect with real time guest hosts who will provide helpful information on industry topics and trends as well as offer any helpful advice to those who tune in. Availability on iTunes and marcusgrahamproject.org coming soon.

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Episodes

Make Your Mark w/ guest Rashad Drakeford

July 22, 2017 00:30 - 31 minutes - 27.7 MB

Rashad Drakeford has made a career of merging culture and marketing. In this week’s episode, we sat down with him to talk about his journey out of Queens, through the Obama campaign, and all the way to Beats by Dre, where he heads global digital editorial operations. Tune in find how his story unfolded.

Intoduction To The Kinxion w/ guest Meron Medhaine

June 30, 2017 21:00 - 50 minutes - 45.2 MB

Welcome the 10 newest advertising titans, under the agency The Kinxion as we make our Drum Radio debut. Joining us on today's introductory episode is Meron Medhaine from the Bay Area and Junior Planner at Wieden + Kennedy's Portland office.  We'll be discussing our adventures over the last 4 weeks as we've been traveling along the West Coast to the South West on a mission to deliver results for our clients. Follow our Instagram @TheKinxion and stay tuned for our future shows in Summer '17!

EVOLV | Talks New York Life & Trip Recap

August 03, 2016 00:00 - 53 minutes - 48.4 MB

EVOLV | Talks New York Life & Trip Recap  

EVOLV | Talks the Evolution of Art with The Richards Group

July 13, 2016 00:00 - 50 minutes - 45.4 MB

EVOLV | Talks the Evolution of Art with The Richards Group We got a chance to sit down with Jayr & Ken from The Richards Group to talk about the Evolution of Art through Photography and and Graphic Design. Make sure to follow these two brilliant individuals on instagram and ther other connections as well. Jayr | @jayrsotelo | www.banditbird.com | jayrsotelo.tumblr.com Ken | @kennymeowcat | [email protected]

EVOLV | Talks Fashion & Branding with Dr. Alex Ellis

June 29, 2016 00:00 - 31 minutes - 27.6 MB

EVOLV | Talks Fashion & Branding with Dr. Alex Ellis This week we talekd with Dr. Alex Ellis about the power of your image. Follow his brand at www.dralexellis.com and be sure to reach out on instagram and twitter @DrAlexEllis

EVOLV | "The Golden Age of Hip Hop"

June 22, 2016 00:00 - 32 minutes - 28.4 MB

EVOLV talks about "The Golden Age of Hip Hop" In this weeks episode, the team takes a moment to reflect on where hip hop has come from and how the music world directly ties back to the Advertising & Marketing Industry. Jas talks about the levels of growth from sub culture, to pop culture, all the way to main stream. Then T.Moore finds a way to bring Kanye West to the forefront of the conversation about artists and other influencers breaking the barriers of the box that they've been put in. ...

EVOLV | Meet the Team

June 15, 2016 00:00 - 48 minutes - 43.4 MB

Meet EVOLV, the agency created by the 2016 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. In this weeks episode, take a moment to get to know the entire team. MGP has brought together 10 amazing people to create their own agency and excel in what we're coming to recognize as AD LIFE! This is going to be an amaing summer, stay tuned! Follow the team on Twitter and Instagram @LETSEVOLV and on Snapchat @WEEVOLV

Trying to find your inner self? Tune into this …

January 22, 2016 20:00 - 37 minutes - 33.1 MB

Throughout our young adult lives we are continuously searching to find ourselves internally. We all want to know who we are and have a clear understanding of the purpose we serve. Join us as we talk with Simone about knowing yourself and how that is the guiding force to a fulfilled career.    

Out of Creative Steam? Tune in to this…

January 15, 2016 20:00 - 39 minutes - 35.6 MB

Sometimes you have an idea, and sometimes you just don’t. Finding sources of inspiration in the advertising industry can, more often than not, prove to be a difficult task. Brittany Wright speaks about her ways of staying inspired and how to overcome the inevitable struggle of being between a creative rock and a hard place.  

The Drum with STIR Episode 1: "Everything Is Gonna Be Alright"

January 08, 2016 20:00 - 36 minutes - 33 MB

For college students, getting into the competitive field of advertising and marketing is an intimidating task. The Drum interviews Bill Hickman about his personal career path, learning, growing, and how to relax and enjoy the journey. Aspiring college graduates and those who have recently entered the field would do well to pay attention, but there is wisdom here for everyone who wants to keep moving forward. STIR is a creative agency put in motion by two parties: The Marcus Graham Project iC...

15 Hz Interviews Chaucer Barnes, ED of Context Strategy at Translation LLC

August 12, 2015 20:31 - 30 minutes - 26.9 MB

15 Hz Interviews Chaucer Barnes,  ED of Context Strategy at Translation LLC. Chaucer Barnes is a communications planner and creative who specializes in setting the proper conditions for mass adoption.  He leads the Context Strategy group at Translations which enhances creative impact through the oft-overlooked vectors of brand behavior: sequencing, targeting, posture, and payloads.

15 Hz interviews Jake Katz, VP of Audience Insight & Strategy at REVOLT TV

August 11, 2015 19:58 - 30 minutes - 27.3 MB

Fifteen Hertz talks to Jake Katz, the VP of Audience Insights and Strategy at Revolt TV. Jake Katz is an expert in youth culture, with a focus on how the millennial generation is transforming industries. We will be discussing the power of understanding generations as they move through culture and certain landscapes.

15 Hz interview Becca Weigman, CEO of TM Advertising

July 28, 2015 20:01 - 35 minutes - 31.4 MB

On this episode will explore the life and accomplishments of Becca Weigman, CEO of TM Advertising in Dallas, Texas. Weigman was announced as the president of the agency in 2010. 

15 Hz interview Social Engagement Expert Marcus Collins

July 21, 2015 22:01 - 44 minutes - 39.7 MB

15 Hz interviews Marcus Collins, a social engagment expert about his career and accomplishments.

15 Hz speaks to Wendell Haskins from #OTGClassic

July 14, 2015 20:03 - 45 minutes - 41.1 MB

15 Hz speaks to Wendell Haskins from Orginal Tee Golf Classic tournament. We will also explore the P&G's Always' Unstoppable commerical and provide our listeners to advice on how to rethink your social media playbook.

15Hz Creative Approach with Anthony Crawford

July 07, 2015 20:00 - 43 minutes - 38.5 MB

Join us as we share our holiday weekend and dive into the discussion of creativity and logo types. We also will share our morning with the Tom Joyner Morning Show and special guest Tyrese.

15 Hz Anticipates Apple Music and Beats1 radio

June 30, 2015 17:44 - 34 minutes - 31.1 MB

15 Hertz recaps about their experience with Amber Lavender from Wieden + Kennedy, their time in LA, the BET Awards social media strategy and the release of Apple Music and Beats1 Radio. #weare15hz

Live from Los Angeles

June 24, 2015 00:11 - 15 minutes - 13.3 MB

15 Hz talks about their business trip to Los Angeles to visit agencies and clients. 

15 Hz Live from Beats by Dre Office

June 23, 2015 23:46 - 1 minute - 47.5 KB

15 Hz talks about their business trip to Los Angeles to visit agencies and clients. This episode features special guests from Beats by Dre.

Leo Burnett is in the House

June 16, 2015 21:00 - 53 minutes - 47.7 MB

Today 15Hz discusses advertising and news with special guests from Leo Burnett.

We are 15Hz "Advertising in Music"

June 09, 2015 19:43 - 41 minutes - 37.4 MB

Advertising in music... 

We are 15Hz

June 02, 2015 22:13 - 28 minutes - 24.8 MB

Lets resonate!

The Drum Radio: Combating the Minority

January 21, 2015 18:00 - 44 minutes - 39.6 MB

From the Winter ICR8CHI team, some will discuss their thoughts going into the last two days of the bootcamp. In addition, the question of being the minority in the workplace will be addressed, along with tips on how to combat that as well.

The Drum Radio: Meet Wind + Water

January 14, 2015 18:00 - 46 minutes - 41.6 MB

An introduction to the Wind + Water; the Millennial advertising agency thats brings a clear and refreshing perspective on product awareness, how to market to millennials and who's doing it well.

The Drum Radio: 2015 iCR8 Summer Boot Camp Q&A

December 12, 2014 00:00 - 1 hour - 63.1 MB

Join the Marcus Graham Project Staff & Alumni for an information session and Q&A for our 7th summer boot camp program.  The session will provide applicants and volunteers with more information regarding . If you have any questions, please email us at [email protected] or Tweet Us at @MGProject   The Marcus Graham Project, a network of advertising, media, marketing & entertainment professionals is looking for a dynamic group for its flagship initiative, the iCR8 Summer Boot Camp p...

The Drum: "Chi-City" w/-Johnnie "Fresh" Lovett, Brand Strategist at Commonground

August 01, 2014 00:00 - 1 hour - 13.8 MB

Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses.  The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.

The Drum: NY State of Mind w/Alex Ridore'-Interactive Designer/Developer at Grey

July 18, 2014 00:00 - 1 hour - 13.7 MB

Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses. The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.

The Drum: "Women in Advertising" w/guest: Prof. Shanita Akintonde

July 04, 2014 00:00 - 1 hour - 13.6 MB

Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses.  The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.

The Drum: “Culture Warriors” w/ Brandon Viney, AD at W+K

June 27, 2014 00:00 - 59 minutes - 13.4 MB

Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses.  The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.

The Drum:"Scaricity Drives Creativity" w/Gautam Ramdurai, Insights Lead @ Google

June 20, 2014 00:00 - 58 minutes - 13.3 MB

Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses.  The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.

The Drum: Introducing PRISMATIC & Guest: Lincoln Steffens-Marcus Graham Project

June 13, 2014 00:00 - 1 hour - 13.6 MB

Meet P R I S M A T I C, the agency created by the 2014 Class of the Marcus Graham Project's iCR8 Summer Boot Camp. About PRISMATIC: The mission of PRISMATIC is to provide crystallized advertising, marketing, and media services to emerging and existing businesses.  The vision of PRISMATIC is to be a fresh perspective and multifaceted filter, refracting the complexity of human nature, spirit, and culture into a unified message that abolishes obscurity.

The Drum: Boot Camp Q&A

November 11, 2013 23:00 - 34 minutes - 7.69 MB

Join us for a question & answer session with our alumni and founders, regarding the ICR8 Summer Boot Camp. If you are a potential recruit, interested in volunteering, or becoming a sponsor, this is the session for you.   Please register as an individual or register your group, classroom, or team for one of our info sessions. http://icr8qa.eventbrite.com/

The Drum Radio: ICR8 Boot Camp Q&A

October 11, 2013 16:00 - 36 minutes - 8.14 MB

Join us for a question & answer session with our alumni and founders, regarding the ICR8 Summer Boot Camp. If you are a potential recruit, interested in volunteering, or becoming a sponsor, this is the session for you.  We will host the Q&A at 11am CST on the 11th of each month. Please register as an individual or register your group, classroom, or team for one of our info sessions. http://icr8qa.eventbrite.com/

The Drum Radio: 7/19: The Big Idea

July 19, 2013 19:00 - 58 minutes - 13.2 MB

This week we will be talking about the creative process and concept ideation and how important is to find that one BIG idea. We will research on the subject and comment our findings. As always we will recap on this week's events and the evolution of our projects as well as adding some dosis of Y5 humour. MGP's online radio show "The Drum" returns and Y5, the agency created by our boot camp participants have taken it over.  Tune in as members of Y5 share industry intellegence and what they hav...

The Drum Radio 7/12: "I'm Not Okay"

July 12, 2013 19:00 - 55 minutes - 12.4 MB

 On this week's episode of The Drum, we discuss Generation Y's propensity for activism and how it has affected the way people communicate with us. We'll provide unique insight on our own work for our client, Falling Whistles, and how we think cause marketing will continue to evolve. Also your weekly update on: the very interesting people we've talked to, our takeaways from job-swapping, and the songs that have provided a soundtrack to the week. Join the conversation! Tweet @y5agency and we'll...

The Drum Radio - AMERICA!

July 05, 2013 19:00 - 34 minutes - 7.76 MB

MGP's online radio show "The Drum" returns and Y5, the agency created by our boot camp participants have taken it over.  Tune in as members of Y5 share industry intellegence and what they have learned through the iCR8 Summer Boot Camp.   Tweet in questions or comments to @Y5Agency or @MGProject and join us in the chatroom as well.  

The Drum Radio 6/26 : Advertising is Dead

June 28, 2013 19:00 - 59 minutes - 13.4 MB

Throughout this week we noticed that most everyone we spoke to described their work as not being advertising. Instead, they create experiences and let the product speak for itself, and then communicate stories made around the product. For this episode of The Drum we are going to debate what traditional and non-traditional advertising mean and whether traditional advertising even exists anymore.  We will also explore the terminology that should be used to describe this new genre of so called a...

The Drum Radio: 6/19/13: Storytelling

June 21, 2013 19:00 - 55 minutes - 12.5 MB

MGP's online radio show "The Drum" returns and Y5, the agency created by our boot camp participants have taken it over.  Tune in as members of Y5 share industry intellegence and what they have learned through the iCR8 Summer Boot Camp.   Tweet in questions or comments to @Y5Agency or @MGProject and join us in the chatroom as well.  

The Drum 6/13/13 : Welcome to Y5

June 14, 2013 19:00 - 58 minutes - 13.2 MB

MGP's online radio show "The Drum" returns tomorrow, and Y5, the agency created by our boot camp participants have taken it over.  Tune in as members of Y5 share their experiences in Dallas thus far and what they have learned through the iCR8 Summer Boot Camp.   Tweet in questions or comments to @Y5Agency or @MGProject and join us in the chatroom as well.  

The Drum: Final Beat of 2012

December 16, 2012 22:00 - 1 hour - 18 MB

The Drum Radio has been on hiatus for the fall, however we will return for one final beat for the 2012 year.  In this episode will will highlight some of our favorite moments of 2012 and our plans for 2013.  We will also host a live Q&A for those that have been inquiring about our 2013 Summer Boot Camp applications.  We also look forward to hearing from some of our recent graduates that have recently gotten job opportunities, as well as clients for the 2013 year. 

Bootcamp review

August 05, 2012 19:30 - 28 minutes - 6.34 MB

Think Fruition's last episode :(. A recap of some of the things we've learned and the people we've met. 

The Impact of Social Media

July 29, 2012 19:00 - 31 minutes - 6.88 MB

  This week on the drum, Think Fruition will be talking Social Media, its influence on our society, and the history of how digital media came to be what it is today. We will also be discussing the future of social media and how it will impact traditional media in the years to come. Lastly, we will be talking with Writer, Filmmaker, and Social Strategist Daniel Maree about social media and how his Million Hoodies Campaign reinforced the strength in next generation of communication.

The Drum Radio: Women in Advertising

July 22, 2012 19:00 - 23 minutes - 5.16 MB

  This week on the drum, Think Fruition will be talking about women in advertising and the differences that are still apparent in today’s workforce. We will also be discussing women who have been leaders in the advertising community and their experiences throughout their advertising journeys. Lastly, we will be discussing how women in advertising promote diversity in an industry where diversity isn’t common.

The Drum Radio with THINKFRUITION

July 15, 2012 19:00 - 26 minutes - 5.86 MB

TOPIC OF DISCUSSION:   LONDON 2012! The Olympics and its effect on the world. 

The Drum Radio with THINKFRUITION

July 08, 2012 19:00 - 27 minutes - 6.02 MB

Today we will be talking about VOTING RIGHTS!

THE DRUM RADIO with ThinkFruition

July 01, 2012 19:00 - 32 minutes - 7.17 MB

This week we will be talking about MINORITIES IN ADVERTISING.

THE DRUM RADIO with ThinkFruition

July 01, 2012 19:00 - 32 minutes - 7.17 MB

This week we will be talking about MINORITIES IN ADVERTISING.

Drum Radio: 6/17: Think Fruition: Getting Adjusted

June 17, 2012 19:00 - 43 minutes - 9.75 MB

    This Sunday, The Drum returns with an introduction of the Marcus Graham Project’s Summer Boot Camp Team and the agency that they have created, Think Fruition.  During this episode the team will be  discussing their early experiences with the  iCR8 Summer Boot Camp program, and what they expect the rest of the summer to be like. Also, they will be talking about the agencies that they have visited; including TPN, RAPP, and Tracy Locke, along with discussions about what it’s like to be u...

Lessons from a 21 Year Old CEO w/ Jeff Lopez

April 22, 2012 21:00 - 42 minutes - 9.55 MB

This week, we will be speaking with Jeff Lopez, the 21-year old CEO of Gloob Marketing, who is making waves in the marketing industry and has been for the last 5 years. (You do the math). Jeff Lopez founded Gloob Marketing in 2007, and currently serves as Chief Executive Officer. As CEO, Mr. Lopez has led major digital marketing campaigns for several music, film and television clients such as; Lucasfilms, Sony Music, Nickelodeon, Universal Music Group, and others. Most recently, he assiste...

The Drum Radio 4/15: Having An Idea with Ignacio Oreamuno

April 15, 2012 21:00 - 1 hour - 13.9 MB

Ignacio never believed he needed anyone’s permission to change the industry he loves so much. That fearlessness inspired him to found IHAVEANIDEA in 2001, with the intention of creating a community-based publication that shared quality know-how by creatives for creatives. Soon thereafter, Ignacio launched Portfolio Night, the world’s first-ever international portfolio review. The speed with which IHAVEANIDEA and Portfolio Night grew forced Ignacio to leave his full-time job as an Art Directo...