Management Research: Strategic Management - 5 Forces: Threat of Entry (Relative Effectiveness of Barriers)

Welcome, dear listeners,

Today, we finalise one of the forces in the #5forces framework by #Porter. We talk about the relative effectiveness of the barriers that we mentioned in the previous episodes. We often forget to think that laws change, customer preferences change, and even very distinct firms approximate each other in their business models and product designs. Consequently, what we saw as a barrier yesterday, may not exist today.

Moreover, the more protected a market is, the more profitable, and, in turn, the more interesting it is for your competitors.

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Best

Eugene (Yevgen)