201: Lee Salz: How do I Sell Different!?

Lee Salz is CEO of Sales Architects and an expert in sales differentiation, not to mention Best Selling Author | Keynote Speaker and Business Consultant. When salespeople aren’t winning deals at desired levels or price points, executives and business owners turn to him. He is the bestselling, award-winning author of six books, including Sales Differentiation and Hire Right, Higher Profits. His sixth booked is entitled Sell Different!, which presents all-new Sales Differentiation strategies to outsmart, outmaneuver, and outsell the competition.
In this podcast for managers, Audrey, Lee and Lee discuss:  
·-How to identify your unique differentiators
·-Analysis of touchpoints you have with prospects and current clients
-How sales managers can break out of a mindset rut and drive themselves and their team to better performance
-Why Lee hates the word "closing"
“Salespeople are so heavily focused on trying to differentiate what they sell that they forget they also have an opportunity to stand out from the competition when they Sell Different!" –Lee Salz
Build Credibility and Effective Leadership with the Manage Smarter Podcast.
Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales. 
 
Connect with Lee Salz
www.SellDifferentBook.com
http://www.SalesArchitects.com
LinkedIn: https://www.linkedin.com/in/leesalz/
Facebook: https://www.facebook.com/LeeBSalz/
Twitter: @salesarchitects 
 
Connect with Manage Smarter Hosts
·         Website: ManageSmarter.com 
·         LinkedIn: Audrey Strong                                                           
·         LinkedIn: C. Lee Smith 
  
·         Website: http://salesfuel.com/ 
·         Twitter: @SalesFuel 
·         Facebook: https://www.facebook.com/salesfuel/ 
 
Learn more about your ad choices. Visit megaphone.fm/adchoices

Lee Salz is CEO of Sales Architects and an expert in sales differentiation, not to mention Best Selling Author | Keynote Speaker and Business Consultant. When salespeople aren’t winning deals at desired levels or price points, executives and business owners turn to him. He is the bestselling, award-winning author of six books, including Sales Differentiation and Hire Right, Higher Profits. His sixth booked is entitled Sell Different!, which presents all-new Sales Differentiation strategies to outsmart, outmaneuver, and outsell the competition.

In this podcast for managers, Audrey, Lee and Lee discuss:  

·-How to identify your unique differentiators

·-Analysis of touchpoints you have with prospects and current clients

-How sales managers can break out of a mindset rut and drive themselves and their team to better performance

-Why Lee hates the word "closing"

“Salespeople are so heavily focused on trying to differentiate what they sell that they forget they also have an opportunity to stand out from the competition when they Sell Different!" –Lee Salz

Build Credibility and Effective Leadership with the Manage Smarter Podcast.

Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales. 

Connect with Lee Salz

www.SellDifferentBook.com

http://www.SalesArchitects.com

LinkedIn: https://www.linkedin.com/in/leesalz/

Facebook: https://www.facebook.com/LeeBSalz/

Twitter: @salesarchitects 

Connect with Manage Smarter Hosts

·         Website: ManageSmarter.com 

·         LinkedIn: Audrey Strong                                                           

·         LinkedIn: C. Lee Smith 

·         Website: http://salesfuel.com/ 

·         Twitter: @SalesFuel 

·         Facebook: https://www.facebook.com/salesfuel/ 

Learn more about your ad choices. Visit megaphone.fm/adchoices