Up until 2017, we did nothing to market our business.

Instead, we relied on referrals.

But when you only rely on referrals to fuel your business, you will hit problems.

In this podcast episode, we're going to tell you...

Why referrals are bad for business The bad things that can happen when you rely on referrals What to do instead of relying on referrals The benefits of actively marketing vs referrals  How to turn a referral into an 'ideal' client How content marketing can educate a referral

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