Ep. 201 Growing a purpose led fashion brand w/ Founder of Origin Africa
The Witch of Wall Street with Laura Tynan
English - December 30, 2020 08:00 - 50 minutes - 34.6 MB - ★★★★★ - 8 ratingsEntrepreneurship Business Education Self-Improvement investing investing for beginners investing for women wealth creation financial freedom entrepreneurship money stock market Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode, Laura sits down with the Queen of purpose led businesses; Alice Cracknell, CEO & Co-founder of Origin - the UK’s first 100% not-for-profit fashion brand.
Find out more about Origin here: www.originafrica.co.uk and connect with Alice on IG @origin_africa
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Show Note Highlights
2.50: Learn more about the brand Origin and the work they do
4.35: how Alice was inspired to start a fashion brand despite having no experience in the industry
7.40: Why Alice is redefining an outdated charity sector business model
8.40: Why giving charitable money to communities can be detrimental
11.12: How Origin select the charities to work with
14.00: The projects Origin support
16.00: The Brave Woman Collection (it is divine!)
18.50: How every stage of the business journey is curated to be ethical.
20.15: The vision for the fashion industry to become ethical as a whole
21.30: The investment impact on being an ethical brand & the impact of fast fashion
24.45: The Profit v Purpose discussion. How purpose led businesses are sometimes seen to need to ‘worry less’ about traditional business metrics.
26.50: International Expo “Buy Good Feel Good” for purpose led businesses
28.00: A sisterhood love fest!
29.00: The emotional rollercoaster of being an entrepreneur
30.00: The truth about growing a purpose driven business
31.15: The myth of Instagram
32.20: The power of Sisterhood & overcoming challenges
33.00: Alice making it on to the WISE ‘women of inspiration’ list for 2020& why visibility for women is so important
35.20: 1 in 3 entrepreneurs in the UK are female and receive a fraction of the investment capital
37.28: The impact of Covid and staying agile and resilient with business plans
40.20: The global shift that needs to take place & the power of personalisation
41.45: Consumerism & the Christmas buzz
44.00: How you can start a social enterprise
47.30: Vision 2021 and what’s in store for Origin
The book that inspired the change: Building Social Business: The New Kind of Capitalism that Serves Humanity's by Muhammad Yunus: https://amzn.to/2LL0HyJ
xo Laura
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