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EP#50 - All About PR - How to get your first mention in a publication and using that to scale into landing the big dogs
The Livelihood Podcast
English - October 09, 2020 07:00 - 34 minutes - 23.7 MBEntrepreneurship Business make money money make money online money from homes online business passive income ecommerce entrepreneur selling online marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
We discuss how Luke used the Stepping Stone Method™ to appear in his local newspaper, then used that to potentially bag a massive spot on a nationwide tv show, The One Show. We talk about all the things that you should consider when trying to get good PR for your business since it's a great way to getting exposure, almost for free. We also discuss the guerrilla marketing techniques used by Mous, Brewdog and Richard Branson to launch their new products.
Enjoy!
Also Ep 50!