Have you ever received an offer to be listed on a specific website or directory? Should you pay to be on it? Are these opportunities for more customers and higher rankings or a chance to be placed in Google's "penalty box"? Liz and Sandro discuss.

We mention Moz's Open Site Explorer to check its spam score https://moz.com/researchtools/ose/

Episode 056

Be part of the conversation on our Facebook Group found at https://www.facebook.com/groups/60secondmarketing/