The Market Vibe Podcast
77 episodes - English - Latest episode: 5 months ago - ★★★★ - 13 ratingsWelcome to the Market Vibe Podcast! A podcast with hosts Michael and Jillian Leonard! We're the creators and founders of The Market Vibe, a digital marketing agency dedicated to telling your unique brand story through thoughtful and purposeful marketing while making positive waves in your industry. You've got a message that needs to be heard and we're here to help you get it into the the world and in front of the right people! If you're wanting to have an impact, keep listening because we're talking all about content marketing, relationship marketing, and how you can make an impact as a business! Your impact starts here!
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Episodes
72. Building A Social Media Strategy With Cyndi Zaweski
November 16, 2023 15:00 - 36 minutes - 25.4 MBAre you a business owner who struggles with the intricacies of creating your own social media content and marketing strategy? If so, then this is an episode you don't want to miss! Join Jill and Cyndi Zaweski, owner and creator of Ascent Storycraft as they dive into how to market your business online and create a social media content strategy that helps your business stand out. If you're a business owner who needs help creating content, building a marketing plan, and landing more clients ...
3 Steps To Stay Consistent On Social Media
October 18, 2023 14:00 - 15 minutes - 10.6 MBIf you're a business owner who struggles to come up with great content on a consistent basis, then this podcast is for you! After working with 1000's of business owners, we've refined our content creation process and we're sharing with you the three steps you can take to start building a solid content creation plan for yourself and your business! Grab Our Resources HERE!
We Posted An Instagram Reel Every Day & Here's What Happened!
October 13, 2023 14:00 - 15 minutes - 10.4 MBIf you've been on Instagram for a while, then you know as a business owner that reels have been one of the best ways to grow your social media account ... but is it still? Well we're right in the middle of a 90-day reels challenge and we're sharing with you the results that we've seen so far, what we've learned, and some tips and tricks you can use if you want to join us during this challenge! Have questions? Reach out to us on Instagram @michaelandjill
Are You Asking Yourself This ONE Business Question?
September 15, 2023 14:00 - 16 minutes - 11.2 MBWhen we started our business, this was the one question we asked ourselves and then from there, filtered all the decisions we had to make based on that answer. This is what allowed us to build a million-dollar business in less than 5 years and how we continue to scale our business every year. Are you asking yourself this question with every decision that you make?
The Rule Of 3's In Business
September 15, 2023 01:00 - 16 minutes - 11.2 MBHave you ever heard about the rule of 3 in business? If you haven't, it is probably one of the main reasons why you're struggling to hit the goals that you've set for your business. In this episode, we break down what the rule of 3 is, why it's important, and how you can start to set goals for yourself and take the right action based on those goals. Have questions? DM us @michaelandjill on Instagram and we're happy to help!
Building Instagram Growth & Community With Monty Lans
September 06, 2023 13:00 - 47 minutes - 32.5 MBToday we're talking with Monty Lans, Instagram coach and strategist who has been able to use Instagram Reels to amass over 110K followers and millions of views! He's breaking down exactly how he did it but more importantly, how he was able to build a community on his page while experiencing such massive growth. If you're not already, head over to his page HERE and follow him to learn how to grow your business on Instagram!
The Power of Community in Business (and Life) with Lindsey Schwartz
August 14, 2023 14:00 - 42 minutes - 29.2 MBWe are so excited to bring the Founder & Creator of Powerhouse Women Linsdey Schwartz back to the podcast! She was kind enough to come onto our podcast back in 2020 when we were baby entrepreneurs and now she's back to talk about the Powerhouse Women Event taking place August 25-26 in Scottsdale, AZ. Lindsey and Jill discuss the origins of Powerhouse Women, why more women should get comfortable talking about money, and how to let yourself be led on the entrepreneur/business journey. The mai...
3 Ways To Position Yourself As An Expert In Your Industry
April 13, 2023 13:00 - 24 minutes - 17.1 MBAre you a business owner that is looking for ways to establish yourself as an authority and expert in your field? If so, then this episode was made specifically for you! During this episode, we're going to give you three specific ways you can position yourself as an expert so that people come to you when they need advice/help in your particular field instead of going to someone else! Are You A Coach? We'll Help You 2-10 Your Leads Here! Looking To Hire Our Agency? Click Here!
Is What You're Doing In Your Business Working?
April 11, 2023 14:00 - 19 minutes - 13.2 MBOne of the questions that we get asked all the time is this: "Michael and Jill, how were you able to triple your business revenue year over year for the past three years?" And the answer is simple: We focused on the 1-2 things that were getting us the results we were looking for and we said no to everything else. In today's episode, we're going to help you break down everything you do in your business, see what's working, see what's not, and create a plan that can help you finally reach t...
How To Find A Mastermind That's Right For You
March 24, 2023 15:00 - 22 minutes - 15.5 MBIf you're a business owner, chances are at one point or another you've thought about joining a mastermind . . . and maybe you found one right away, which is awesome! But maybe you're having trouble finding one that fits the needs that you have for your business . . . I know we experienced this issue and it took us 4 years to find the right mastermind for us. So today we want to share with you our journey to find the right mastermind, what we looked for, and how it has helped our business...
Did You Hear The Latest Instagram News?
March 01, 2023 14:00 - 23 minutes - 16.3 MBDid you hear the latest Instagram news? They're testing out a new verification feature (much like Twitter) in New Zealand and Australia and it could be making it's way to an account near you very soon! Today on the podcast, we want to break down exactly what this verification looks like, the features, and whether or not it's a good idea for you as a business owner to invest your money in it! Grab These Free Resources To Help Your Business Grow 13 Steps To Marketing Mastery For Your Busin...
The Instagram Update You Need To Know About
February 08, 2023 15:00 - 19 minutes - 13.7 MBAll of us business owners asked for it, and now Instagram is giving it to us: the one update that we've wanted to see for the past two years is finally happening this year! On the podcast today, we'll tell you what that update is, how it affects your business, and how it's going to change the way you create content and market your business on Instagram! Grab These Free Resources To Help Your Business Grow: 13 Steps To Marketing Mastery The Ultimate Social Media Marketing Checklist 5 Reaso...
How To Run A Business Together AND Be Married
February 01, 2023 17:00 - 21 minutes - 15 MBOne of the common questions we get asked is how we are able to run a thriving business together as a married couple. We totally understand the question, because marriage takes a lot of work, then add on top of it running a business together, and it can seem like a lot to handle. In this episode, we share with you how we've been able to run our various businesses together over the last 7 years, some tips that have helped us, and our advice for any couples that are struggling or thinking abo...
How To Optimize Your Social Media For Business Success In 2023 Pt.3
January 27, 2023 22:00 - 29 minutes - 20.3 MBWe're back with the final episode in this 3-part series about how to build a successful online business in 2023! If you haven't listened to the previous two episodes, I would highly suggest you do so since what we're talking about today is based off of what to do in those previous episodes. So we talked about how to grow an audience and then how to take that audience and turn them into leads for your business. Now let's talk about how you take those leads and turn them into conversions an...
How To Optimize Your Social Media For Business Success In 2023 Pt.2
January 17, 2023 14:00 - 22 minutes - 15.5 MBIn the last episode of the podcast, we talked about how to create a solid social media marketing plan for your business. If you haven't listened to that episode yet, go back and listen to that one FIRST, because it lays the foundation for what we're talking about today! Now that you've done your market research, you've got your ideal client, your content pillars, and you've established a social media marketing calendar, you should be bringing in new traffic to your social media accounts . ...
How To Optimize Your Social Media For Business Success In 2023 Pt.1
January 10, 2023 16:00 - 21 minutes - 14.7 MBHappy New Year everyone! We're back and we want to share with you the business strategy that's been helping us scale our agency but more importantly, has been helping our clients hit $1M in yearly revenue and even doubling it each quarter! This is the first part of a three-part series where we'll outline the exact strategies and steps we're taking to help our clients grow their businesses online. Today, we're talking about the first step which is your social media marketing. Social media...
Life & Business Update
September 27, 2022 14:00 - 26 minutes - 17.9 MBWe've been gone since April, but we're officially back! You guys, these past six months have been crazy! For example, we: Moved from California to Utah Our digital marketing agency is booming We were accepted into the Forbes Business Council We spoke at two events Jill has traveled every single month We both got COVID Needless to say, it's been an eventful six months, but we're so happy to be back doing the podcast because honestly, it's one of our favorite things to do! Today we'r...
How TikTok & Instagram Changed Our Lives!
April 06, 2022 13:00 - 20 minutes - 14.1 MBOn July 4th of 2019, we started our Instagram in a Safeway. Three years later, it's built us an agency. In our darkest times, we started a TikTok, and 30 days later, we had over 100K followers and brands wanting to work with us . . . These two platforms literally changed our lives, and today we're sharing with you our journey on TikTok and Instagram, what we've learned, and some tips that you can take with you back to these platforms, so hopefully you can grow and it can help you create y...
Creating Viral Social Media Content with Hallee Smith
April 01, 2022 13:00 - 27 minutes - 19 MBIn today's episode of the podcast, we're talking with Hallee Smith, an amazing content creator who's amassed over a million followers on TikTok and over 400K on YouTube! We sit down and chat with her about content creation, her social media journey, how to get affiliate marketing/brand deals, and so much more! So get your notebooks ready because you're not going to want to miss any of these content creation and social media gems being dropped! Let's Get Social! TikTok: https://www.tiktok...
53. Raising Greatness with Karen Clay-Fenderson
March 23, 2022 18:11 - 41 minutes - 28.4 MBOn today's episode, we're chatting with our friend Karen Clay-Fenderson, the creator of the "Raising Greatness" blog! Jill and Karen talk about finding your purpose as an entrepreneur and how to prepare the next generation for entrepreneurship.
52. How To Map Out Your Customer Journey
March 18, 2022 17:33 - 17 minutes - 11.8 MBOn today's podcast, we're talking all about how to map out your customer journey for your potential customers and clients that come into contact with your business!Knowing the exact path your audience walks on allows you to create a better content, market to them more efficiently, and ultimately sell more of your products and services. So let's talk about your customer journey!
51. How to Improve Your Website for Your Business
March 12, 2022 00:36 - 14 minutes - 9.73 MBSome people think that websites are dead and you shouldn't have one for your business. Wrong! Having a website adds legitimacy to your brand and gives people ease in doing business with you. In this episode, we talk about the most common mistakes we see business owners make on their websites and how to fix them. Start your website audit here!
50. How SEO Can Change Your Business
March 04, 2022 17:09 - 17 minutes - 11.9 MBWhen you hear the term, "SEO" what is your initial response? For most business owners, that term brings about feelings of stress and confusion, and really it's because they're not sure WHAT it really means and HOW to use it to help their business long-term.We can speak to how powerful SEO is because it's one of the biggest reasons why we have the business we have today. So today, we want to share with you why SEO is important, what steps you can take to develop your own SEO plan, and how yo...
49. How to Follow Your Passion And Succeed with Tosin Odugbemi
February 23, 2022 20:27 - 35 minutes - 24.3 MBWelcome back to the podcast everyone! Today I get the pleasure of sitting down with my amazing friend Tosin to talk about her journey through Harvard's Design program, what it has taught her, how she really shifted during the pandemic to follow her passion, and how taking that leap of faith has helped her succeed!Check out her info below:Instagram: https://www.instagram.com/tosinodugbemi/Website: https://www.oluwatosin.net/
48. 3 V's of Branding You Need in Your Business
February 16, 2022 17:51 - 14 minutes - 10.2 MBWhen it comes to business, branding is everything. Your branding is the first interaction anyone has with your company and you want it to be memorable. But your branding is so much more than your logo. In this podcast, Jill teaches on our concept the 3 V's of Branding and how you can use them to define your unique branding perspective. When you take the time to define these three V's, you get a deeper sense of who you are as a company and build that die-hard following every company wants!
47. Why You Need a Personal Brand for Your Business in 2022
February 09, 2022 13:00 - 20 minutes - 14 MBWe're back and talking about one of our favorite topics - personal branding! We love talking about personal branding because it really put us on the map. In this episode, we talk about the ways you can adapt personal branding to your business and how it can help stimulate your growth!
46. How to Set Your Business Up for Success In 2022
February 02, 2022 14:15 - 22 minutes - 15.6 MBToday on the podcast, we're talking about how you can set your business up to best achieve success in 2022! Most business owners think that success in business is this one, huge event, or this massive sale that happens . . . but it's not!Success in business is about being consistent and having the right foundations set in your business. And that's what we're talking about today: those foundations, what they are, and how you can ensure that they're properly set up in your business to achieve...
45. The Power of Photo with Priscilla Dasilva
January 26, 2022 16:00 - 30 minutes - 21.2 MBIn this episode, Jill sits down with Dallas-based photographer and good friend, Priscilla Dasilva. Priscilla attended university where we majored in film and started taking pictures as a profession at the end of her college career. She talks about the precious moments she gets to experience as a photographer and the power photos have that video does not. She also gives her best tips and advice for anyone who is thinking of going off on their own in the entrepreneur world.Check out her info be...
44. Different Types of Productivity
January 19, 2022 16:00 - 14 minutes - 9.87 MBWhen it comes to productivity and the best ways for you to be "productive" in your business, you're sure to hear a TON of conflicting information! It seems like everyone out there has their way that they feel is the "best" way to be productive . . . but if that's the case, why is productivity in business still SUCH an issue for businesses?We think it's because people try to tell you that there's only ONE way to increase productivity or be productive . . . but Michael and I are so different a...
43. Is it still worth it setting New Year's Resolutions?
January 12, 2022 18:25 - 18 minutes - 12.7 MBNow that it's new years, I'm sure you and/or a lot of the people you know have set resolutions and goals that you'd like to achieve this year in your life and your business . . . but are they even worth setting?The statistics show that most people don't achieve the new year's goals and resolutions that they set for themselves, so that leads us to ask on this podcast, "Are we actually set ourselves up to fail by setting new year's goals and resolutions? Let's talk all about it!Let's Get Socia...
42. We're Back Beeches!
January 05, 2022 18:10 - 15 minutes - 10.4 MBSo we took a long break from podcasting because we needed to find a flow that we liked. The format before was a little dry and we were waaaaayyyy too tense. It didn't seem like a good fit.We took time to focus on our business growth and now we have more freedom to bring back the podcast, but it's not going to be the same. Yes, we will be talking about business, marketing, and all things social media, but we'll also be having fun in the process. So if you want to learn but also laugh, we're ba...
41. Are Email Freebies Worth It?
October 20, 2020 11:00 - 14 minutes - 9.93 MBA heated topic in our household, we're talking about email freebies and if they're really worth it anymore. On this episode, we weigh the pros and cons of going with a freebie or a small ticket item for email capture. We debate both sides but ultimately we believe it's about the small ticket item because then you're getting emails of people who are willing to invest in their business. Share what you thought in the comments!Follow us on all the things:Website - http://themarketvibe.comInstagra...
42. Are Email Freebies Worth It?
October 20, 2020 11:00 - 14 minutesA heated topic in our household, we're talking about email freebies and if they're really worth it anymore. On this episode, we weigh the pros and cons of going with a freebie or a small ticket item for email capture. We debate both sides but ultimately we believe it's about the small ticket item because then you're getting emails of people who are willing to invest in their business. Share what you thought in the comments! Follow us on all the things: Website - http://themarketvibe.com Inst...
40. Our Biggest Lessons From 10 Years of Marriage & Business
October 06, 2020 10:00 - 21 minutes - 15.1 MBToday is a very special podcast episode. On October 7, 2020, Jill and I will have been together for 10 years! What's crazy is how fast it's gone by and we take time in this episode to reflect on some of the most valuable lessons we've learned in business and marriage. Since we work together, it has been a journey to have a healthy thriving relationship personally and professionally. We give you our top tips to working with your spouse or even a business partner and what it really takes to hav...
39. How You Can Help Inspire Change with Marcus Black
September 29, 2020 10:00 - 49 minutes - 33.8 MBOn today's episode, I am so incredibly honored to have an amazing conversation with Marcus Black. Marcus Black is a former pastor and current urban missionary providing leadership and mentoring programs to several inner city schools. He’s a traveling inspirational speaker, life coach, and host of The Vitalize Podcast. Ever since he nearly lost his life at age 18, he’s been committed to making the most of every moment given to him on this earth! Not only does he want to live life to the fulles...
38. Understanding Your Imposter Syndrome with Lindsey Schwartz
September 22, 2020 07:00 - 38 minutes - 26.6 MBToday on the Podcast, I had the pleasure of having an amazing conversation with Lindsey Schwartz. Lindsey is an entrepreneur, top podcast host, and best-selling author. As a sought after speaker, Lindsey travels around the world inspiring women to get out of their own way and into action around their big ideas, and helping them create the careers they’ve always dreamed of. After seeing numerous women in her life stop short of pursuing their own entrepreneurial dreams because of fear and self...
37. How to Leverage Your Marketing to Grow Your Personal Brand with Laura Hayleydt
September 13, 2020 19:46 - 41 minutes - 28.7 MBNew on the podcast: Today Jill chat's with Laura Haleydt, owner of Laura Haleydt International and worldwide marketing guru! We chat about how she built her audience on Linkedin and rose to become one of the top marketers for global brands. Now launching her own business full time, Laura talks about what it took to take that last step to go 100% full time in her business and the future of marketing!Follow Laura:https://www.laurahaleydt.com/Instagram: https://www.instagram.com/laurahaleydt/Fac...
37. How to Leverage Your Marketing for Growing Your Personal Brand with Laura Hayleydt
September 13, 2020 19:46 - 41 minutesNew on the podcast: Today Jill chat's with Laura Haleydt, owner of Laura Haleydt International and worldwide marketing guru! We chat about how she built her audience on Linkedin and rose to become one of the top marketers for global brands. Now launching her own business full time, Laura talks about what it took to take that last step to go 100% full time in her business and the future of marketing! Follow Laura: https://www.laurahaleydt.com/ Instagram: https://www.instagram.com/laurahaleydt...
36. Why You Need to Create Multiple Lead Streams for Your Business
September 08, 2020 07:00 - 29 minutes - 20.4 MBOn this episode, we talk about the lifeline of your company: leads. We talk about why it's important to focus on leads AND why you should have multiple streams of leads. If you want multiple streams of income, you've got to start by creating multiple streams of leads. And you get a double bonus if you can automate them. If you're a business owner listen up because we're talking about why and how to create these lead funnels and why it is so necessary for keeping your business afloat for the l...
35. Entrepreneur Tip: Do This Thing to Save Your Sanity
September 01, 2020 07:00 - 23 minutes - 16 MBOn today's episode of The Market Vibe Podcast, we talk about the one thing that's been hindering growth for business owners everywhere: getting lost in the small details. For so long, we had seen our business plateau and the reason being was because we were focusing too much on the small day-to-day tasks instead of focusing on making money! We realized quickly with this business that outsourcing is where it's at if you want to really grow. In this episode, we talk about how you can take that ...
34. How to Take Your Business From 6 to 7-Figures with Heather DeSantis
August 25, 2020 07:00 - 33 minutes - 22.8 MBToday on The Market Vibe Podcast, Jill sits down and chats with publicist and CEO of Publicity For Good, Heather DeSantis. Heather has created and grew a international PR company that has worked with companies such as Panera Bread and NFL players. She talks about what it really took to move from 5-figures to 6-figures and break through to 7-figures plus. She shares how she did it and some pearls of wisdom she has learned on her entrepreneur journey!Follow Heather below:Instagram - https://www...
How to Take Your Business From 6 to 7-Figures with Heather DeSantis
August 25, 2020 07:00 - 33 minutesToday on The Market Vibe Podcast, Jill sits down and chats with publicist and CEO of Publicity For Good, Heather DeSantis. Heather has created and grew a international PR company that has worked with companies such as Panera Bread and NFL players. She talks about what it really took to move from 5-figures to 6-figures and break through to 7-figures plus. She shares how she did it and some pearls of wisdom she has learned on her entrepreneur journey! Follow Heather below: Instagram - https://...
33. The RIGHT Way to Market with Nightowl Owner, Sun Yi
August 04, 2020 07:00 - 1 hour - 29.6 MBToday on the Market Vibe Podcast, Michael chats with Sun Yi is the Founder & Principal of Night Owls, a digital branding agency headquartered in NYC. With over 20 years of experience working in digital branding, Sun has helped build brands go from virtual zero revenue to $1 billion. Sun has a passion for personal brands and has worked with bestselling authors as well as world-renowned public speakers and entrepreneurs. He also loves to help personal brands grow by creating content on Instagra...
32. The Best Way to Connect with Your Audience with Marley Jaxx
July 17, 2020 19:13 - 34 minutes - 23.9 MBHi Friends! I had the pleasure of talking with Marley Jaxx on today's episode. Marleyis the CEO and founder of Jaxx Publications, a marketing agency based on content marketing through video. Marley;s main focus has always been about impacting and connecting with her clients and audience. A part of the Two Comma Club and a speaker for Funnel Hacking Live 2020, Marley has dominated through the power of video marketing. Today we sat down and talked about her journey thorugh entrepreneurship, th...
31. PIVOT! How to Pivot Your Business
May 28, 2020 07:00 - 22 minutes - 10.3 MBWebsite - http://themarketvibe.comInstagram - https://www.instagram.com/themarketvibe/Linkedin - https://www.linkedin.com/in/themarketvibe/Twitter - https://twitter.com/themarketvibeFacebook - https://www.facebook.com/themarketvibe
29. How to Sell as Your Most Authentic Self
May 27, 2020 07:00 - 13 minutesHi friends! I recorded a video for our IGTV about how to sell as your most authentic self and thought I would do an extended version for the podcast. In this episode, I dive into the ways you can be selling as yourself and connecting with your customers. If you aren't making many sales, it might one of the four points I touch on in this episode. Give this a listen and audit how you are selling to see if there is any way you can be more yourself because I'm telling you that is what people will...
30. How to Sell as Your Most Authentic Self
May 27, 2020 07:00 - 13 minutes - 9.33 MBHi friends! I recorded a video for our IGTV about how to sell as your most authentic self and thought I would do an extended version for the podcast. In this episode, I dive into the ways you can be selling as yourself and connecting with your customers. If you aren't making many sales, it might one of the four points I touch on in this episode. Give this a listen and audit how you are selling to see if there is any way you can be more yourself because I'm telling you that is what people will...
29. 3 Things to Evaluate in Your Business NOW!
May 25, 2020 07:00 - 9 minutes - 4.6 MBWith everything going on in the world right now, there are a few things you can be doing to benefit your business in the long term. Michael goes over 3 ways you can evaluate your business to make sure you are set to thrive during and after these uncertain times. Even though we don't know what's to come, you can at least be prepared. Listen now to help you prepare for this next phase of your business!Come hang out with us on all the things:Website - http://livegritgrace.comInstagram - https://...
28. Two Way to Market Effectively
May 11, 2020 21:56 - 14 minutesYes, you read that right! We're breaking two ways on how you can market effectively to your audience. The key is to know the difference between passive and active marketing and how you can use both to make yourself know in the market place! Michael teaches you how to do both in this jam packed Monday episode! Come hang out with us on all the things: Website - http://livegritgrace.com Instagram - https://www.instagram.com/livegritgrace/ Linkedin - https://www.linkedin.com/in/livegritgrace/ Tw...
28. Two Ways to Market Effectively
May 11, 2020 21:56 - 14 minutes - 9.87 MBYes, you read that right! We're breaking two ways on how you can market effectively to your audience. The key is to know the difference between passive and active marketing and how you can use both to make yourself know in the market place! Michael teaches you how to do both in this jam packed Monday episode!Come hang out with us on all the things:Website - http://livegritgrace.comInstagram - https://www.instagram.com/livegritgrace/Linkedin - https://www.linkedin.com/in/livegritgrace/Twitter ...