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Leveraging Thought Leadership With Peter Winick - Episode 17 - Shannon Huffman Polson
Leveraging Thought Leadership
English - May 15, 2018 03:00 - 22 minutes - 30.7 MB - ★★★★★ - 23 ratingsCareers Business Education businessgrowth corporateleadership leadershipdevelopment organizationaldevelopment thoughtleader thoughtleadership adaptiveleadership aideployment author brandstorytelling Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Shannon Huffman Polson joins Peter to discuss her journey from serving as one of the first female Apache pilot in the US Armed Service to running a business group at Microsoft to authoring a memoir and business book. She shares the advantages of working with Peter and Thought Leadership Leverage to develop her business model (and gives a glowing review).
Shannon discusses developing her diverse product offering beyond keynote speaking and creating a hub for the content: The Grit Institute. Shannon shares her experience investing in the right mix of products (for her and her clients), targeting and segmenting the audience, and the entrepreneurial spirit at work as a thought leader.